{"id":170103,"date":"2025-09-16T14:50:22","date_gmt":"2025-09-16T07:50:22","guid":{"rendered":"http:\/\/www.thestorythailand.com\/business\/"},"modified":"2025-12-22T20:31:03","modified_gmt":"2025-12-22T13:31:03","slug":"business","status":"publish","type":"page","link":"https:\/\/www.thestorythailand.com\/en\/business\/","title":{"rendered":"Business"},"content":{"rendered":"\n<div style=\"height:0rem\" aria-hidden=\"true\" class=\"wp-block-spacer\"><\/div>\n\n\n\n<div class=\"gb-element-16887bf0 page-title\"><h1 style=\"font-size:clamp(24.034px, 1.502rem + ((1vw - 3.2px) * 1.814), 40px);font-style:normal;font-weight:500;margin-top:0;margin-bottom:0\" class=\"has-link-color wp-elements-1 wp-block-post-title has-text-color has-accent-1-color\">Business<\/h1>\n\n\n<div class=\"gb-element-5febe7b5 _h va-4\">\n<a class=\"gb-text gb-text-9260d986\" href=\"#\">\u0e2d\u0e38\u0e15\u0e2a\u0e32\u0e2b\u0e01\u0e23\u0e23\u0e21<\/a>\n\n\n\n<a class=\"gb-text gb-text-c611e453\" href=\"#\">Acceleration\/Incubation<\/a>\n\n\n\n<a class=\"gb-text gb-text-ec5da292\" href=\"#\">Investment<\/a>\n\n\n\n<a class=\"gb-text gb-text-6bdc640b\" href=\"#\">Movement<\/a>\n<\/div>\n<\/div>\n\n\n\n<div class=\"gb-element-9beab160\">\n<h2 class=\"gb-text gb-text-475d264f\">HIGHLIGHTS OF THE WEEK<\/h2>\n\n\n\n<div class=\"gb-element-d90eb6b1\">\n<div>\n<div><div class=\"gb-looper-2547bf63\">\n<div class=\"gb-loop-item post-item post-233015 post type-post status-publish format-standard has-post-thumbnail hentry category-business-en category-the-story-special tag-hyperscalers tag-ccus-2 tag-energy-transition tag-ai-2 tag-energy-technology tag-bpp tag-power tag-banpu-2 tag-banpu-newco tag-cloud-computing-2 tag-u-s-closed-loop-gas tag-data-centre tag-future-tech tag-renewable-energy-2 tag-energy-symphonics tag-bess-2\">\n<a href=\"https:\/\/www.thestorythailand.com\/en\/banpu-post-bpp-merger\/\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"622\" data-media-id=\"233000\" class=\"gb-media-7d7d9bfb\" src=\"https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/08\/1787798807_091696-thestorythailand.avif\" alt=\"Banpu targets AI, data centre growth after BPP amalgamation\" srcset=\"https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/08\/1787798807_091696-thestorythailand.avif 1200w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/08\/1787798807_091696-thestorythailand-300x156.avif 300w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/08\/1787798807_091696-thestorythailand-1024x531.avif 1024w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/08\/1787798807_091696-thestorythailand-768x398.avif 768w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/a>\n\n\n\n<div class=\"gb-text gb-text-a76e36fa entry-cat _h\"><span class=\"gb-term-list\"><a class=\"gb-term gb-term--parent gb-term-tax-category gb-term-id-117 gb-term--parent-first\" href=\"https:\/\/www.thestorythailand.com\/en\/category\/business-en\/\" rel=\"category tag\" data-term-id=\"117\" data-term-parent=\"0\">Business<\/a> <a class=\"gb-term gb-term--parent gb-term-tax-category gb-term-id-118\" href=\"https:\/\/www.thestorythailand.com\/en\/category\/the-story-special\/\" rel=\"category tag\" data-term-id=\"118\" data-term-parent=\"0\">The Story Special<\/a><\/span><\/div>\n\n\n\n<h2 class=\"gb-text gb-text-b3211861\"><a href=\"https:\/\/www.thestorythailand.com\/en\/banpu-post-bpp-merger\/\">Banpu targets AI, data centre growth after BPP amalgamation<\/a><\/h2>\n\n\n\n<p class=\"gb-text gb-text-538d103d _h\">Banpu reshapes its energy portfolio after the BPP amalgamation, targeting growth from AI, cloud and data centre demand.<\/p>\n<\/div>\n<\/div><\/div>\n<\/div>\n\n\n\n<div>\n<div><div class=\"gb-looper-7e2fd502\">\n<div class=\"gb-loop-item post-item post-233101 post type-post status-publish format-standard has-post-thumbnail hentry category-business-en tag-araya tag-kamonkarn-kongkathong tag-commercial-real-estate tag-teracule-technology tag-industrial-real-estate tag-frasers-property tag-foreign-direct-investment tag-thailand-industrial-market\">\n<a href=\"https:\/\/www.thestorythailand.com\/en\/araya-industrial-logistics\/\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"622\" data-media-id=\"209536\" class=\"gb-media-9e0e5ded\" src=\"https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/08\/1787628773_906310-thestorythailand.avif\" alt=\"ARAYA phase 1 fully leased ahead of August 2026 completion\" srcset=\"https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/08\/1787628773_906310-thestorythailand.avif 1200w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/08\/1787628773_906310-thestorythailand-300x156.avif 300w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/08\/1787628773_906310-thestorythailand-1024x531.avif 1024w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/08\/1787628773_906310-thestorythailand-768x398.avif 768w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/a>\n\n\n\n<div class=\"gb-text gb-text-748b3e4f entry-cat _h\"><span class=\"gb-term-list\"><a class=\"gb-term gb-term--parent gb-term-tax-category gb-term-id-117 gb-term--parent-first\" href=\"https:\/\/www.thestorythailand.com\/en\/category\/business-en\/\" rel=\"category tag\" data-term-id=\"117\" data-term-parent=\"0\">Business<\/a><\/span><\/div>\n\n\n\n<h2 class=\"gb-text gb-text-f3ec4441\"><a href=\"https:\/\/www.thestorythailand.com\/en\/araya-industrial-logistics\/\">ARAYA phase 1 fully leased ahead of August 2026 completion<\/a><\/h2>\n<\/div>\n\n<div class=\"gb-loop-item post-item post-205892 post type-post status-publish format-standard has-post-thumbnail hentry category-business-en category-press-release tag-virtual-bank-2 tag-clicx tag-q2-2026-results tag-ais-en tag-fixed-broadband tag-5g-en tag-telecommunications tag-digital-infrastructure tag-enterprise-business tag-financial-performance\">\n<a href=\"https:\/\/www.thestorythailand.com\/en\/ais-q2-2026\/\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"622\" data-media-id=\"205890\" class=\"gb-media-9e0e5ded\" src=\"https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/08\/1785998661_624066-thestorythailand.avif\" alt=\"AIS reports strong Q2 profit of 13,716 million baht, Driving intelligent infrastructure\" srcset=\"https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/08\/1785998661_624066-thestorythailand.avif 1200w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/08\/1785998661_624066-thestorythailand-300x156.avif 300w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/08\/1785998661_624066-thestorythailand-1024x531.avif 1024w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/08\/1785998661_624066-thestorythailand-768x398.avif 768w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/a>\n\n\n\n<div class=\"gb-text gb-text-748b3e4f entry-cat _h\"><span class=\"gb-term-list\"><a class=\"gb-term gb-term--parent gb-term-tax-category gb-term-id-117 gb-term--parent-first\" href=\"https:\/\/www.thestorythailand.com\/en\/category\/business-en\/\" rel=\"category tag\" data-term-id=\"117\" data-term-parent=\"0\">Business<\/a> <a class=\"gb-term gb-term--parent gb-term-tax-category gb-term-id-13935\" href=\"https:\/\/www.thestorythailand.com\/en\/category\/press-release\/\" rel=\"category tag\" data-term-id=\"13935\" data-term-parent=\"0\">Press Release<\/a><\/span><\/div>\n\n\n\n<h2 class=\"gb-text gb-text-f3ec4441\"><a href=\"https:\/\/www.thestorythailand.com\/en\/ais-q2-2026\/\">AIS reports strong Q2 profit of 13,716 million baht, Driving intelligent infrastructure<\/a><\/h2>\n<\/div>\n\n<div class=\"gb-loop-item post-item post-205469 post type-post status-publish format-standard has-post-thumbnail hentry category-business-en category-press-release tag-financial-report tag-dividend tag-sigve-brekke tag-nakul-sehgal tag-true-corporation-2 tag-profit tag-q2-2026-results\">\n<a href=\"https:\/\/www.thestorythailand.com\/en\/true-corp-profit-q22026\/\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"622\" data-media-id=\"205467\" class=\"gb-media-9e0e5ded\" src=\"https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/08\/1785848098_430122-thestorythailand.avif\" alt=\"True Corporation posts Q2 2026 profit, Sixth straight quarter of growth\" srcset=\"https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/08\/1785848098_430122-thestorythailand.avif 1200w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/08\/1785848098_430122-thestorythailand-300x156.avif 300w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/08\/1785848098_430122-thestorythailand-1024x531.avif 1024w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/08\/1785848098_430122-thestorythailand-768x398.avif 768w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/a>\n\n\n\n<div class=\"gb-text gb-text-748b3e4f entry-cat _h\"><span class=\"gb-term-list\"><a class=\"gb-term gb-term--parent gb-term-tax-category gb-term-id-117 gb-term--parent-first\" href=\"https:\/\/www.thestorythailand.com\/en\/category\/business-en\/\" rel=\"category tag\" data-term-id=\"117\" data-term-parent=\"0\">Business<\/a> <a class=\"gb-term gb-term--parent gb-term-tax-category gb-term-id-13935\" href=\"https:\/\/www.thestorythailand.com\/en\/category\/press-release\/\" rel=\"category tag\" data-term-id=\"13935\" data-term-parent=\"0\">Press Release<\/a><\/span><\/div>\n\n\n\n<h2 class=\"gb-text gb-text-f3ec4441\"><a href=\"https:\/\/www.thestorythailand.com\/en\/true-corp-profit-q22026\/\">True Corporation posts Q2 2026 profit, Sixth straight quarter of growth<\/a><\/h2>\n<\/div>\n\n<div class=\"gb-loop-item post-item post-199490 post type-post status-publish format-standard has-post-thumbnail hentry category-business-en tag-creative-economy-2 tag-cloud-11 tag-creative-industries tag-paul-sirisant\">\n<a href=\"https:\/\/www.thestorythailand.com\/en\/cloud-11-official-opening\/\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"622\" data-media-id=\"198906\" class=\"gb-media-9e0e5ded\" src=\"https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/07\/1784169861_005125-thestorythailand.avif\" alt=\"Cloud 11 opens in Bangkok as South Sukhumvit\u2019s new creative economy hub\" srcset=\"https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/07\/1784169861_005125-thestorythailand.avif 1200w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/07\/1784169861_005125-thestorythailand-300x156.avif 300w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/07\/1784169861_005125-thestorythailand-1024x531.avif 1024w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/07\/1784169861_005125-thestorythailand-768x398.avif 768w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/a>\n\n\n\n<div class=\"gb-text gb-text-748b3e4f entry-cat _h\"><span class=\"gb-term-list\"><a class=\"gb-term gb-term--parent gb-term-tax-category gb-term-id-117 gb-term--parent-first\" href=\"https:\/\/www.thestorythailand.com\/en\/category\/business-en\/\" rel=\"category tag\" data-term-id=\"117\" data-term-parent=\"0\">Business<\/a><\/span><\/div>\n\n\n\n<h2 class=\"gb-text gb-text-f3ec4441\"><a href=\"https:\/\/www.thestorythailand.com\/en\/cloud-11-official-opening\/\">Cloud 11 opens in Bangkok as South Sukhumvit\u2019s new creative economy hub<\/a><\/h2>\n<\/div>\n<\/div><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"gb-element-b8416bf1 alignfull\">\n<div class=\"gb-element-7e4a3298\">\n<div class=\"gb-element-f7d743b3 _h\">\n<h2 class=\"gb-text gb-text-a1eab143\" href=\"#\">LATEST<\/h2>\n\n\n\n<a class=\"gb-text-732e1186 _h\" href=\"https:\/\/www.thestorythailand.com\/en\/business\/\"><span class=\"gb-text\">Readmore<\/span><span class=\"gb-shape\"><svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n<path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M8.713 18.6929C8.4328 18.5768 8.25 18.3033 8.25 18L8.25 6C8.25 5.6966 8.4327 5.4232 8.713 5.3071C8.9932 5.191 9.3158 5.2551 9.5303 5.4696L15.5303 11.4695C15.8232 11.7624 15.8232 12.2373 15.5303 12.5302L9.5304 18.5303C9.3159 18.7448 8.9933 18.809 8.713 18.6929Z\" fill=\"#F15C24\"><\/path>\n<\/svg><\/span><\/a>\n<\/div>\n\n\n\n<div class=\"archive-loop\">\n<div><div class=\"gb-looper-98112663\">\n<div class=\"gb-loop-item gb-loop-item-d45d37bd post-item post-183216 post type-post status-publish format-standard has-post-thumbnail hentry category-marketing category-business-en category-the-story-special tag-tiktok-en tag-content-score tag-ai-2 tag-social-signal tag-digital-marketing tag-peeti-pr tag-tellscore-2 tag-kulket-totubtiang tag-boonyanuch-boonbumrungsub tag-martech-2 tag-keawalin-lapkijthavorn tag-suvita-charanwong tag-marketing-technology-2 tag-pumpui tag-marketing-strategy\">\n<a href=\"https:\/\/www.thestorythailand.com\/en\/tellscore-ai-content-score\/\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"622\" data-media-id=\"183212\" class=\"gb-media-fe7a5a0c\" src=\"https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/03\/1774341686_239369-thestorythailand.avif\" alt=\"Tellscore\u2019s AI \u2018Content Score\u2019 turns social signals into business strategy\" srcset=\"https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/03\/1774341686_239369-thestorythailand.avif 1200w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/03\/1774341686_239369-thestorythailand-300x156.avif 300w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/03\/1774341686_239369-thestorythailand-1024x531.avif 1024w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/03\/1774341686_239369-thestorythailand-768x398.avif 768w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/a>\n\n\n\n<div class=\"gb-text gb-text-d6a152ca entry-cat _h\"><span class=\"gb-term-list gb-term-list--has-child\"><a class=\"gb-term gb-term--child gb-term-tax-category gb-term-id-13941 gb-term-parent-117\" href=\"https:\/\/www.thestorythailand.com\/en\/category\/business-en\/marketing\/\" rel=\"category tag\" data-term-id=\"13941\" data-term-parent=\"117\">Marketing<\/a> <a class=\"gb-term gb-term--parent gb-term-tax-category gb-term-id-117 gb-term--parent-first gb-term--parent-of-child\" href=\"https:\/\/www.thestorythailand.com\/en\/category\/business-en\/\" rel=\"category tag\" data-term-id=\"117\" data-term-parent=\"0\">Business<\/a> <a class=\"gb-term gb-term--parent gb-term-tax-category gb-term-id-118\" href=\"https:\/\/www.thestorythailand.com\/en\/category\/the-story-special\/\" rel=\"category tag\" data-term-id=\"118\" data-term-parent=\"0\">The Story Special<\/a><\/span><\/div>\n\n\n\n<h2 class=\"gb-text gb-text-9d6cdc40\"><a href=\"https:\/\/www.thestorythailand.com\/en\/tellscore-ai-content-score\/\">Tellscore&#8217;s AI &#8216;Content Score&#8217; turns social signals into business strategy<\/a><\/h2>\n<\/div>\n\n<div class=\"gb-loop-item gb-loop-item-d45d37bd post-item post-182027 post type-post status-publish format-standard has-post-thumbnail hentry category-marketing tag-prae-dumrongmongcolgul tag-ai-agent-2 tag-conversational-commerce tag-meta-thailand tag-digital-transformation-en tag-business-ai tag-messenger-2 tag-munkong-gadget tag-smes-2 tag-facebook-thailand\">\n<a href=\"https:\/\/www.thestorythailand.com\/en\/business-ai-on-messenger-thailand\/\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"622\" data-media-id=\"181961\" class=\"gb-media-fe7a5a0c\" src=\"https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/03\/1773223700_630664-thestorythailand.avif\" alt=\"Meta unveils Business AI on Messenger in Thailand\" srcset=\"https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/03\/1773223700_630664-thestorythailand.avif 1200w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/03\/1773223700_630664-thestorythailand-300x156.avif 300w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/03\/1773223700_630664-thestorythailand-1024x531.avif 1024w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/03\/1773223700_630664-thestorythailand-768x398.avif 768w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/a>\n\n\n\n<div class=\"gb-text gb-text-d6a152ca entry-cat _h\"><span class=\"gb-term-list gb-term-list--has-child\"><a class=\"gb-term gb-term--child gb-term-tax-category gb-term-id-13941 gb-term-parent-117\" href=\"https:\/\/www.thestorythailand.com\/en\/category\/business-en\/marketing\/\" rel=\"category tag\" data-term-id=\"13941\" data-term-parent=\"117\">Marketing<\/a><\/span><\/div>\n\n\n\n<h2 class=\"gb-text gb-text-9d6cdc40\"><a href=\"https:\/\/www.thestorythailand.com\/en\/business-ai-on-messenger-thailand\/\">Meta unveils Business AI on Messenger in Thailand<\/a><\/h2>\n<\/div>\n\n<div class=\"gb-loop-item gb-loop-item-d45d37bd post-item post-174350 post type-post status-publish format-standard has-post-thumbnail hentry category-business-en category-the-story-special category-marketing tag-true-corporation tag-oliver-kittipong-veerataecha tag-true-alpha-hub tag-sujitra-amitrapai\">\n<a href=\"https:\/\/www.thestorythailand.com\/en\/true-alpha-hub\/\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"622\" data-media-id=\"174358\" class=\"gb-media-fe7a5a0c\" src=\"https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2025\/12\/True-Alpha-Hub-cover.avif\" alt=\"True unveils \u2018True Alpha Hub\u2019 to capture Gen Alpha\" srcset=\"https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2025\/12\/True-Alpha-Hub-cover.avif 1200w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2025\/12\/True-Alpha-Hub-cover-300x156.avif 300w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2025\/12\/True-Alpha-Hub-cover-1024x531.avif 1024w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2025\/12\/True-Alpha-Hub-cover-768x398.avif 768w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/a>\n\n\n\n<div class=\"gb-text gb-text-d6a152ca entry-cat _h\"><span class=\"gb-term-list gb-term-list--has-child\"><a class=\"gb-term gb-term--parent gb-term-tax-category gb-term-id-117 gb-term--parent-first gb-term--parent-of-child\" href=\"https:\/\/www.thestorythailand.com\/en\/category\/business-en\/\" rel=\"category tag\" data-term-id=\"117\" data-term-parent=\"0\">Business<\/a> <a class=\"gb-term gb-term--parent gb-term-tax-category gb-term-id-118\" href=\"https:\/\/www.thestorythailand.com\/en\/category\/the-story-special\/\" rel=\"category tag\" data-term-id=\"118\" data-term-parent=\"0\">The Story Special<\/a> <a class=\"gb-term gb-term--child gb-term-tax-category gb-term-id-13941 gb-term-parent-117\" href=\"https:\/\/www.thestorythailand.com\/en\/category\/business-en\/marketing\/\" rel=\"category tag\" data-term-id=\"13941\" data-term-parent=\"117\">Marketing<\/a><\/span><\/div>\n\n\n\n<h2 class=\"gb-text gb-text-9d6cdc40\"><a href=\"https:\/\/www.thestorythailand.com\/en\/true-alpha-hub\/\">True unveils \u2018True Alpha Hub\u2019 to capture Gen Alpha<\/a><\/h2>\n<\/div>\n\n<div class=\"gb-loop-item gb-loop-item-d45d37bd post-item post-164098 post type-post status-publish format-standard has-post-thumbnail hentry category-technology-en category-marketing tag-ai-research tag-enterprise-ai-2 tag-ticta-2025-2 tag-ekoai-2 tag-apicta-2025-2 tag-thailand-ict-awards-2 tag-atci-2 tag-amity-group tag-generative-ai-2 tag-agentic-ai\">\n<a href=\"https:\/\/www.thestorythailand.com\/en\/amity-ticta-2025\/\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"622\" data-media-id=\"164092\" class=\"gb-media-fe7a5a0c\" src=\"https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2025\/10\/Amity-TICTA-2025.avif\" alt=\"Amity wins three awards at TICTA 2025\" srcset=\"https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2025\/10\/Amity-TICTA-2025.avif 1200w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2025\/10\/Amity-TICTA-2025-300x156.avif 300w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2025\/10\/Amity-TICTA-2025-1024x531.avif 1024w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2025\/10\/Amity-TICTA-2025-768x398.avif 768w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/a>\n\n\n\n<div class=\"gb-text gb-text-d6a152ca entry-cat _h\"><span class=\"gb-term-list gb-term-list--has-child\"><a class=\"gb-term gb-term--parent gb-term-tax-category gb-term-id-122 gb-term--parent-first\" href=\"https:\/\/www.thestorythailand.com\/en\/category\/technology-en\/\" rel=\"category tag\" data-term-id=\"122\" data-term-parent=\"0\">Technology<\/a> <a class=\"gb-term gb-term--child gb-term-tax-category gb-term-id-13941 gb-term-parent-117\" href=\"https:\/\/www.thestorythailand.com\/en\/category\/business-en\/marketing\/\" rel=\"category tag\" data-term-id=\"13941\" data-term-parent=\"117\">Marketing<\/a><\/span><\/div>\n\n\n\n<h2 class=\"gb-text gb-text-9d6cdc40\"><a href=\"https:\/\/www.thestorythailand.com\/en\/amity-ticta-2025\/\">Amity wins three awards at TICTA 2025<\/a><\/h2>\n<\/div>\n\n<div class=\"gb-loop-item gb-loop-item-d45d37bd post-item post-163664 post type-post status-publish format-standard has-post-thumbnail hentry category-business-en category-the-story-special category-marketing tag-buzzebees-2 tag-ai-technology-2 tag-michael-chen tag-market-trends tag-nattida-sanguansin tag-marketing-platform-2 tag-ocr-technology\">\n<a href=\"https:\/\/www.thestorythailand.com\/en\/ai-fuels-buzzebees-growth-defying-market-trends\/\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"622\" data-media-id=\"163666\" class=\"gb-media-fe7a5a0c\" src=\"https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2025\/10\/Buzzebees-market-trends.avif\" alt=\"AI fuels Buzzebees growth, defying market trends\" srcset=\"https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2025\/10\/Buzzebees-market-trends.avif 1200w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2025\/10\/Buzzebees-market-trends-300x156.avif 300w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2025\/10\/Buzzebees-market-trends-1024x531.avif 1024w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2025\/10\/Buzzebees-market-trends-768x398.avif 768w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/a>\n\n\n\n<div class=\"gb-text gb-text-d6a152ca entry-cat _h\"><span class=\"gb-term-list gb-term-list--has-child\"><a class=\"gb-term gb-term--parent gb-term-tax-category gb-term-id-117 gb-term--parent-first gb-term--parent-of-child\" href=\"https:\/\/www.thestorythailand.com\/en\/category\/business-en\/\" rel=\"category tag\" data-term-id=\"117\" data-term-parent=\"0\">Business<\/a> <a class=\"gb-term gb-term--parent gb-term-tax-category gb-term-id-118\" href=\"https:\/\/www.thestorythailand.com\/en\/category\/the-story-special\/\" rel=\"category tag\" data-term-id=\"118\" data-term-parent=\"0\">The Story Special<\/a> <a class=\"gb-term gb-term--child gb-term-tax-category gb-term-id-13941 gb-term-parent-117\" href=\"https:\/\/www.thestorythailand.com\/en\/category\/business-en\/marketing\/\" rel=\"category tag\" data-term-id=\"13941\" data-term-parent=\"117\">Marketing<\/a><\/span><\/div>\n\n\n\n<h2 class=\"gb-text gb-text-9d6cdc40\"><a href=\"https:\/\/www.thestorythailand.com\/en\/ai-fuels-buzzebees-growth-defying-market-trends\/\">AI fuels Buzzebees growth, defying market trends<\/a><\/h2>\n<\/div>\n\n<div class=\"gb-loop-item gb-loop-item-d45d37bd post-item post-163103 post type-post status-publish format-standard has-post-thumbnail hentry category-business-en category-the-story-special category-marketing tag-smart-factory-2 tag-haier-thailand tag-zhou-yunjie tag-air-conditioner\">\n<a href=\"https:\/\/www.thestorythailand.com\/en\/haier-thailand-for-global-ac-export-hub\/\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"622\" data-media-id=\"163104\" class=\"gb-media-fe7a5a0c\" src=\"https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2025\/09\/Haier-Thailand-AC-Hub.avif\" alt=\"Haier Invests $270M in Thailand for Global AC Export Hub\" srcset=\"https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2025\/09\/Haier-Thailand-AC-Hub.avif 1200w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2025\/09\/Haier-Thailand-AC-Hub-300x156.avif 300w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2025\/09\/Haier-Thailand-AC-Hub-1024x531.avif 1024w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2025\/09\/Haier-Thailand-AC-Hub-768x398.avif 768w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/a>\n\n\n\n<div class=\"gb-text gb-text-d6a152ca entry-cat _h\"><span class=\"gb-term-list gb-term-list--has-child\"><a class=\"gb-term gb-term--parent gb-term-tax-category gb-term-id-117 gb-term--parent-first gb-term--parent-of-child\" href=\"https:\/\/www.thestorythailand.com\/en\/category\/business-en\/\" rel=\"category tag\" data-term-id=\"117\" data-term-parent=\"0\">Business<\/a> <a class=\"gb-term gb-term--parent gb-term-tax-category gb-term-id-118\" href=\"https:\/\/www.thestorythailand.com\/en\/category\/the-story-special\/\" rel=\"category tag\" data-term-id=\"118\" data-term-parent=\"0\">The Story Special<\/a> <a class=\"gb-term gb-term--child gb-term-tax-category gb-term-id-13941 gb-term-parent-117\" href=\"https:\/\/www.thestorythailand.com\/en\/category\/business-en\/marketing\/\" rel=\"category tag\" data-term-id=\"13941\" data-term-parent=\"117\">Marketing<\/a><\/span><\/div>\n\n\n\n<h2 class=\"gb-text gb-text-9d6cdc40\"><a href=\"https:\/\/www.thestorythailand.com\/en\/haier-thailand-for-global-ac-export-hub\/\">Haier Invests $270M in Thailand for Global AC Export Hub<\/a><\/h2>\n<\/div>\n\n<div class=\"gb-loop-item gb-loop-item-d45d37bd post-item post-161611 post type-post status-publish format-standard has-post-thumbnail hentry category-the-story-special category-business-en category-marketing tag-central-dolce-italia-2025-2 tag-tapida-norpanlob tag-paola-guida\">\n<a href=\"https:\/\/www.thestorythailand.com\/en\/central-dolce-italia-2025\/\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"622\" data-media-id=\"161612\" class=\"gb-media-fe7a5a0c\" src=\"https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2025\/09\/Central-Dolce-Italia-2025-en.avif\" alt=\"Central and Italy join forces for grand \u2018Dolce Italia 2025\u2019 lifestyle event\" srcset=\"https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2025\/09\/Central-Dolce-Italia-2025-en.avif 1200w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2025\/09\/Central-Dolce-Italia-2025-en-300x156.avif 300w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2025\/09\/Central-Dolce-Italia-2025-en-1024x531.avif 1024w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2025\/09\/Central-Dolce-Italia-2025-en-768x398.avif 768w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/a>\n\n\n\n<div class=\"gb-text gb-text-d6a152ca entry-cat _h\"><span class=\"gb-term-list gb-term-list--has-child\"><a class=\"gb-term gb-term--parent gb-term-tax-category gb-term-id-118 gb-term--parent-first\" href=\"https:\/\/www.thestorythailand.com\/en\/category\/the-story-special\/\" rel=\"category tag\" data-term-id=\"118\" data-term-parent=\"0\">The Story Special<\/a> <a class=\"gb-term gb-term--parent gb-term-tax-category gb-term-id-117 gb-term--parent-of-child\" href=\"https:\/\/www.thestorythailand.com\/en\/category\/business-en\/\" rel=\"category tag\" data-term-id=\"117\" data-term-parent=\"0\">Business<\/a> <a class=\"gb-term gb-term--child gb-term-tax-category gb-term-id-13941 gb-term-parent-117\" href=\"https:\/\/www.thestorythailand.com\/en\/category\/business-en\/marketing\/\" rel=\"category tag\" data-term-id=\"13941\" data-term-parent=\"117\">Marketing<\/a><\/span><\/div>\n\n\n\n<h2 class=\"gb-text gb-text-9d6cdc40\"><a href=\"https:\/\/www.thestorythailand.com\/en\/central-dolce-italia-2025\/\">Central and Italy join forces for grand &#8216;Dolce Italia 2025&#8217; lifestyle event<\/a><\/h2>\n<\/div>\n<\/div><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"gb-element-aaf2cb32 alignfull\">\n<div class=\"gb-element-8e7ba902\">\n<div class=\"gb-element-6c13b530 _h\">\n<h2 class=\"gb-text gb-text-8260c18a\" href=\"#\">Marketing<\/h2>\n\n\n\n<a class=\"gb-text-8125768f _h\" href=\"https:\/\/www.thestorythailand.com\/en\/marketing\/\"><span class=\"gb-text\">Readmore<\/span><span class=\"gb-shape\"><svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n<path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M8.713 18.6929C8.4328 18.5768 8.25 18.3033 8.25 18L8.25 6C8.25 5.6966 8.4327 5.4232 8.713 5.3071C8.9932 5.191 9.3158 5.2551 9.5303 5.4696L15.5303 11.4695C15.8232 11.7624 15.8232 12.2373 15.5303 12.5302L9.5304 18.5303C9.3159 18.7448 8.9933 18.809 8.713 18.6929Z\" fill=\"#F15C24\"><\/path>\n<\/svg><\/span><\/a>\n<\/div>\n\n\n\n<div class=\"archive-loop\">\n<div><div class=\"gb-looper-708067e9\">\n<div class=\"gb-loop-item gb-loop-item-02f3e0a4 post-item post-183216 post type-post status-publish format-standard has-post-thumbnail hentry category-marketing category-business-en category-the-story-special tag-tiktok-en tag-content-score tag-ai-2 tag-social-signal tag-digital-marketing tag-peeti-pr tag-tellscore-2 tag-kulket-totubtiang tag-boonyanuch-boonbumrungsub tag-martech-2 tag-keawalin-lapkijthavorn tag-suvita-charanwong tag-marketing-technology-2 tag-pumpui tag-marketing-strategy\">\n<a href=\"https:\/\/www.thestorythailand.com\/en\/tellscore-ai-content-score\/\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"622\" data-media-id=\"183212\" class=\"gb-media-23138ab3\" src=\"https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/03\/1774341686_239369-thestorythailand.avif\" alt=\"Tellscore\u2019s AI \u2018Content Score\u2019 turns social signals into business strategy\" srcset=\"https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/03\/1774341686_239369-thestorythailand.avif 1200w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/03\/1774341686_239369-thestorythailand-300x156.avif 300w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/03\/1774341686_239369-thestorythailand-1024x531.avif 1024w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/03\/1774341686_239369-thestorythailand-768x398.avif 768w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/a>\n\n\n\n<div class=\"gb-text gb-text-729d9ce1 entry-cat _h\"><span class=\"gb-term-list gb-term-list--has-child\"><a class=\"gb-term gb-term--child gb-term-tax-category gb-term-id-13941 gb-term-parent-117\" href=\"https:\/\/www.thestorythailand.com\/en\/category\/business-en\/marketing\/\" rel=\"category tag\" data-term-id=\"13941\" data-term-parent=\"117\">Marketing<\/a> <a class=\"gb-term gb-term--parent gb-term-tax-category gb-term-id-117 gb-term--parent-first gb-term--parent-of-child\" href=\"https:\/\/www.thestorythailand.com\/en\/category\/business-en\/\" rel=\"category tag\" data-term-id=\"117\" data-term-parent=\"0\">Business<\/a> <a class=\"gb-term gb-term--parent gb-term-tax-category gb-term-id-118\" href=\"https:\/\/www.thestorythailand.com\/en\/category\/the-story-special\/\" rel=\"category tag\" data-term-id=\"118\" data-term-parent=\"0\">The Story Special<\/a><\/span><\/div>\n\n\n\n<h2 class=\"gb-text gb-text-ecf1e75d\"><a href=\"https:\/\/www.thestorythailand.com\/en\/tellscore-ai-content-score\/\">Tellscore&#8217;s AI &#8216;Content Score&#8217; turns social signals into business strategy<\/a><\/h2>\n<\/div>\n\n<div class=\"gb-loop-item gb-loop-item-02f3e0a4 post-item post-182027 post type-post status-publish format-standard has-post-thumbnail hentry category-marketing tag-prae-dumrongmongcolgul tag-ai-agent-2 tag-conversational-commerce tag-meta-thailand tag-digital-transformation-en tag-business-ai tag-messenger-2 tag-munkong-gadget tag-smes-2 tag-facebook-thailand\">\n<a href=\"https:\/\/www.thestorythailand.com\/en\/business-ai-on-messenger-thailand\/\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"622\" data-media-id=\"181961\" class=\"gb-media-23138ab3\" src=\"https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/03\/1773223700_630664-thestorythailand.avif\" alt=\"Meta unveils Business AI on Messenger in Thailand\" srcset=\"https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/03\/1773223700_630664-thestorythailand.avif 1200w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/03\/1773223700_630664-thestorythailand-300x156.avif 300w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/03\/1773223700_630664-thestorythailand-1024x531.avif 1024w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/03\/1773223700_630664-thestorythailand-768x398.avif 768w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/a>\n\n\n\n<div class=\"gb-text gb-text-729d9ce1 entry-cat _h\"><span class=\"gb-term-list gb-term-list--has-child\"><a class=\"gb-term gb-term--child gb-term-tax-category gb-term-id-13941 gb-term-parent-117\" href=\"https:\/\/www.thestorythailand.com\/en\/category\/business-en\/marketing\/\" rel=\"category tag\" data-term-id=\"13941\" data-term-parent=\"117\">Marketing<\/a><\/span><\/div>\n\n\n\n<h2 class=\"gb-text gb-text-ecf1e75d\"><a href=\"https:\/\/www.thestorythailand.com\/en\/business-ai-on-messenger-thailand\/\">Meta unveils Business AI on Messenger in Thailand<\/a><\/h2>\n<\/div>\n\n<div class=\"gb-loop-item gb-loop-item-02f3e0a4 post-item post-174350 post type-post status-publish format-standard has-post-thumbnail hentry category-business-en category-the-story-special category-marketing tag-true-corporation tag-oliver-kittipong-veerataecha tag-true-alpha-hub tag-sujitra-amitrapai\">\n<a href=\"https:\/\/www.thestorythailand.com\/en\/true-alpha-hub\/\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"622\" data-media-id=\"174358\" class=\"gb-media-23138ab3\" src=\"https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2025\/12\/True-Alpha-Hub-cover.avif\" alt=\"True unveils \u2018True Alpha Hub\u2019 to capture Gen Alpha\" srcset=\"https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2025\/12\/True-Alpha-Hub-cover.avif 1200w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2025\/12\/True-Alpha-Hub-cover-300x156.avif 300w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2025\/12\/True-Alpha-Hub-cover-1024x531.avif 1024w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2025\/12\/True-Alpha-Hub-cover-768x398.avif 768w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/a>\n\n\n\n<div class=\"gb-text gb-text-729d9ce1 entry-cat _h\"><span class=\"gb-term-list gb-term-list--has-child\"><a class=\"gb-term gb-term--parent gb-term-tax-category gb-term-id-117 gb-term--parent-first gb-term--parent-of-child\" href=\"https:\/\/www.thestorythailand.com\/en\/category\/business-en\/\" rel=\"category tag\" data-term-id=\"117\" data-term-parent=\"0\">Business<\/a> <a class=\"gb-term gb-term--parent gb-term-tax-category gb-term-id-118\" href=\"https:\/\/www.thestorythailand.com\/en\/category\/the-story-special\/\" rel=\"category tag\" data-term-id=\"118\" data-term-parent=\"0\">The Story Special<\/a> <a class=\"gb-term gb-term--child gb-term-tax-category gb-term-id-13941 gb-term-parent-117\" href=\"https:\/\/www.thestorythailand.com\/en\/category\/business-en\/marketing\/\" rel=\"category tag\" data-term-id=\"13941\" data-term-parent=\"117\">Marketing<\/a><\/span><\/div>\n\n\n\n<h2 class=\"gb-text gb-text-ecf1e75d\"><a href=\"https:\/\/www.thestorythailand.com\/en\/true-alpha-hub\/\">True unveils \u2018True Alpha Hub\u2019 to capture Gen Alpha<\/a><\/h2>\n<\/div>\n\n<div class=\"gb-loop-item gb-loop-item-02f3e0a4 post-item post-164098 post type-post status-publish format-standard has-post-thumbnail hentry category-technology-en category-marketing tag-ai-research tag-enterprise-ai-2 tag-ticta-2025-2 tag-ekoai-2 tag-apicta-2025-2 tag-thailand-ict-awards-2 tag-atci-2 tag-amity-group tag-generative-ai-2 tag-agentic-ai\">\n<a href=\"https:\/\/www.thestorythailand.com\/en\/amity-ticta-2025\/\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"622\" data-media-id=\"164092\" class=\"gb-media-23138ab3\" src=\"https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2025\/10\/Amity-TICTA-2025.avif\" alt=\"Amity wins three awards at TICTA 2025\" srcset=\"https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2025\/10\/Amity-TICTA-2025.avif 1200w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2025\/10\/Amity-TICTA-2025-300x156.avif 300w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2025\/10\/Amity-TICTA-2025-1024x531.avif 1024w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2025\/10\/Amity-TICTA-2025-768x398.avif 768w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/a>\n\n\n\n<div class=\"gb-text gb-text-729d9ce1 entry-cat _h\"><span class=\"gb-term-list gb-term-list--has-child\"><a class=\"gb-term gb-term--parent gb-term-tax-category gb-term-id-122 gb-term--parent-first\" href=\"https:\/\/www.thestorythailand.com\/en\/category\/technology-en\/\" rel=\"category tag\" data-term-id=\"122\" data-term-parent=\"0\">Technology<\/a> <a class=\"gb-term gb-term--child gb-term-tax-category gb-term-id-13941 gb-term-parent-117\" href=\"https:\/\/www.thestorythailand.com\/en\/category\/business-en\/marketing\/\" rel=\"category tag\" data-term-id=\"13941\" data-term-parent=\"117\">Marketing<\/a><\/span><\/div>\n\n\n\n<h2 class=\"gb-text gb-text-ecf1e75d\"><a href=\"https:\/\/www.thestorythailand.com\/en\/amity-ticta-2025\/\">Amity wins three awards at TICTA 2025<\/a><\/h2>\n<\/div>\n\n<div class=\"gb-loop-item gb-loop-item-02f3e0a4 post-item post-163664 post type-post status-publish format-standard has-post-thumbnail hentry category-business-en category-the-story-special category-marketing tag-buzzebees-2 tag-ai-technology-2 tag-michael-chen tag-market-trends tag-nattida-sanguansin tag-marketing-platform-2 tag-ocr-technology\">\n<a href=\"https:\/\/www.thestorythailand.com\/en\/ai-fuels-buzzebees-growth-defying-market-trends\/\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"622\" data-media-id=\"163666\" class=\"gb-media-23138ab3\" src=\"https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2025\/10\/Buzzebees-market-trends.avif\" alt=\"AI fuels Buzzebees growth, defying market trends\" srcset=\"https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2025\/10\/Buzzebees-market-trends.avif 1200w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2025\/10\/Buzzebees-market-trends-300x156.avif 300w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2025\/10\/Buzzebees-market-trends-1024x531.avif 1024w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2025\/10\/Buzzebees-market-trends-768x398.avif 768w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/a>\n\n\n\n<div class=\"gb-text gb-text-729d9ce1 entry-cat _h\"><span class=\"gb-term-list gb-term-list--has-child\"><a class=\"gb-term gb-term--parent gb-term-tax-category gb-term-id-117 gb-term--parent-first gb-term--parent-of-child\" href=\"https:\/\/www.thestorythailand.com\/en\/category\/business-en\/\" rel=\"category tag\" data-term-id=\"117\" data-term-parent=\"0\">Business<\/a> <a class=\"gb-term gb-term--parent gb-term-tax-category gb-term-id-118\" href=\"https:\/\/www.thestorythailand.com\/en\/category\/the-story-special\/\" rel=\"category tag\" data-term-id=\"118\" data-term-parent=\"0\">The Story Special<\/a> <a class=\"gb-term gb-term--child gb-term-tax-category gb-term-id-13941 gb-term-parent-117\" href=\"https:\/\/www.thestorythailand.com\/en\/category\/business-en\/marketing\/\" rel=\"category tag\" data-term-id=\"13941\" data-term-parent=\"117\">Marketing<\/a><\/span><\/div>\n\n\n\n<h2 class=\"gb-text gb-text-ecf1e75d\"><a href=\"https:\/\/www.thestorythailand.com\/en\/ai-fuels-buzzebees-growth-defying-market-trends\/\">AI fuels Buzzebees growth, defying market trends<\/a><\/h2>\n<\/div>\n\n<div class=\"gb-loop-item gb-loop-item-02f3e0a4 post-item post-163103 post type-post status-publish format-standard has-post-thumbnail hentry category-business-en category-the-story-special category-marketing tag-smart-factory-2 tag-haier-thailand tag-zhou-yunjie tag-air-conditioner\">\n<a href=\"https:\/\/www.thestorythailand.com\/en\/haier-thailand-for-global-ac-export-hub\/\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"622\" data-media-id=\"163104\" class=\"gb-media-23138ab3\" src=\"https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2025\/09\/Haier-Thailand-AC-Hub.avif\" alt=\"Haier Invests $270M in Thailand for Global AC Export Hub\" srcset=\"https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2025\/09\/Haier-Thailand-AC-Hub.avif 1200w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2025\/09\/Haier-Thailand-AC-Hub-300x156.avif 300w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2025\/09\/Haier-Thailand-AC-Hub-1024x531.avif 1024w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2025\/09\/Haier-Thailand-AC-Hub-768x398.avif 768w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/a>\n\n\n\n<div class=\"gb-text gb-text-729d9ce1 entry-cat _h\"><span class=\"gb-term-list gb-term-list--has-child\"><a class=\"gb-term gb-term--parent gb-term-tax-category gb-term-id-117 gb-term--parent-first gb-term--parent-of-child\" href=\"https:\/\/www.thestorythailand.com\/en\/category\/business-en\/\" rel=\"category tag\" data-term-id=\"117\" data-term-parent=\"0\">Business<\/a> <a class=\"gb-term gb-term--parent gb-term-tax-category gb-term-id-118\" href=\"https:\/\/www.thestorythailand.com\/en\/category\/the-story-special\/\" rel=\"category tag\" data-term-id=\"118\" data-term-parent=\"0\">The Story Special<\/a> <a class=\"gb-term gb-term--child gb-term-tax-category gb-term-id-13941 gb-term-parent-117\" href=\"https:\/\/www.thestorythailand.com\/en\/category\/business-en\/marketing\/\" rel=\"category tag\" data-term-id=\"13941\" data-term-parent=\"117\">Marketing<\/a><\/span><\/div>\n\n\n\n<h2 class=\"gb-text gb-text-ecf1e75d\"><a href=\"https:\/\/www.thestorythailand.com\/en\/haier-thailand-for-global-ac-export-hub\/\">Haier Invests $270M in Thailand for Global AC Export Hub<\/a><\/h2>\n<\/div>\n\n<div class=\"gb-loop-item gb-loop-item-02f3e0a4 post-item post-161611 post type-post status-publish format-standard has-post-thumbnail hentry category-the-story-special category-business-en category-marketing tag-central-dolce-italia-2025-2 tag-tapida-norpanlob tag-paola-guida\">\n<a href=\"https:\/\/www.thestorythailand.com\/en\/central-dolce-italia-2025\/\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"622\" data-media-id=\"161612\" class=\"gb-media-23138ab3\" src=\"https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2025\/09\/Central-Dolce-Italia-2025-en.avif\" alt=\"Central and Italy join forces for grand \u2018Dolce Italia 2025\u2019 lifestyle event\" srcset=\"https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2025\/09\/Central-Dolce-Italia-2025-en.avif 1200w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2025\/09\/Central-Dolce-Italia-2025-en-300x156.avif 300w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2025\/09\/Central-Dolce-Italia-2025-en-1024x531.avif 1024w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2025\/09\/Central-Dolce-Italia-2025-en-768x398.avif 768w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/a>\n\n\n\n<div class=\"gb-text gb-text-729d9ce1 entry-cat _h\"><span class=\"gb-term-list gb-term-list--has-child\"><a class=\"gb-term gb-term--parent gb-term-tax-category gb-term-id-118 gb-term--parent-first\" href=\"https:\/\/www.thestorythailand.com\/en\/category\/the-story-special\/\" rel=\"category tag\" data-term-id=\"118\" data-term-parent=\"0\">The Story Special<\/a> <a class=\"gb-term gb-term--parent gb-term-tax-category gb-term-id-117 gb-term--parent-of-child\" href=\"https:\/\/www.thestorythailand.com\/en\/category\/business-en\/\" rel=\"category tag\" data-term-id=\"117\" data-term-parent=\"0\">Business<\/a> <a class=\"gb-term gb-term--child gb-term-tax-category gb-term-id-13941 gb-term-parent-117\" href=\"https:\/\/www.thestorythailand.com\/en\/category\/business-en\/marketing\/\" rel=\"category tag\" data-term-id=\"13941\" data-term-parent=\"117\">Marketing<\/a><\/span><\/div>\n\n\n\n<h2 class=\"gb-text gb-text-ecf1e75d\"><a href=\"https:\/\/www.thestorythailand.com\/en\/central-dolce-italia-2025\/\">Central and Italy join forces for grand &#8216;Dolce Italia 2025&#8217; lifestyle event<\/a><\/h2>\n<\/div>\n<\/div><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"gb-element-9ce4171a alignfull\">\n<div class=\"gb-element-b13f153a\">\n<div class=\"gb-element-d3ecf354 _h\">\n<h2 class=\"gb-text gb-text-42f271ca\" href=\"#\">Business Strategy<\/h2>\n\n\n\n<a class=\"gb-text-295bd86e _h\" href=\"https:\/\/www.thestorythailand.com\/en\/business-strategy\/\"><span class=\"gb-text\">Readmore<\/span><span class=\"gb-shape\"><svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n<path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M8.713 18.6929C8.4328 18.5768 8.25 18.3033 8.25 18L8.25 6C8.25 5.6966 8.4327 5.4232 8.713 5.3071C8.9932 5.191 9.3158 5.2551 9.5303 5.4696L15.5303 11.4695C15.8232 11.7624 15.8232 12.2373 15.5303 12.5302L9.5304 18.5303C9.3159 18.7448 8.9933 18.809 8.713 18.6929Z\" fill=\"#F15C24\"><\/path>\n<\/svg><\/span><\/a>\n<\/div>\n\n\n\n<div class=\"archive-loop\">\n<div><div class=\"gb-looper-321ce3f2\">\n<div class=\"gb-loop-item gb-loop-item-1702785d post-item post-190997 post type-post status-publish format-standard has-post-thumbnail hentry category-business-strategy tag-krungsri tag-postal-network tag-bank-of-ayudhya tag-financial-services tag-strategic-partnership tag-kenichi-yamato tag-dhanant-subhadrabandhu tag-thailand-post tag-data-analytics-2 tag-thailand-business-news\">\n<a href=\"https:\/\/www.thestorythailand.com\/en\/krungsri-x-thailand-post\/\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"622\" data-media-id=\"190539\" class=\"gb-media-643f2cf9\" src=\"https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/07\/1782861356_583642-thestorythailand.avif\" alt=\"Krungsri and Thailand Post partner to expand financial access\" srcset=\"https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/07\/1782861356_583642-thestorythailand.avif 1200w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/07\/1782861356_583642-thestorythailand-300x156.avif 300w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/07\/1782861356_583642-thestorythailand-1024x531.avif 1024w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/07\/1782861356_583642-thestorythailand-768x398.avif 768w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/a>\n\n\n\n<div class=\"gb-text gb-text-b53d88fe entry-cat _h\"><span class=\"gb-term-list gb-term-list--has-child\"><a class=\"gb-term gb-term--child gb-term-tax-category gb-term-id-13938 gb-term-parent-117\" href=\"https:\/\/www.thestorythailand.com\/en\/category\/business-en\/business-strategy\/\" rel=\"category tag\" data-term-id=\"13938\" data-term-parent=\"117\">Business Strategy<\/a><\/span><\/div>\n\n\n\n<h2 class=\"gb-text gb-text-9c0cca34\"><a href=\"https:\/\/www.thestorythailand.com\/en\/krungsri-x-thailand-post\/\">Krungsri and Thailand Post partner to expand financial access<\/a><\/h2>\n<\/div>\n\n<div class=\"gb-loop-item gb-loop-item-1702785d post-item post-189961 post type-post status-publish format-standard has-post-thumbnail hentry category-the-story-special category-business-strategy tag-business-strategy tag-thai-soft-power tag-cosmetics-industry tag-asean-expansion tag-t-beauty tag-srichand-2 tag-rawit-hanutsaha tag-sasi-2\">\n<a href=\"https:\/\/www.thestorythailand.com\/en\/srichand-t-beauty-expansion\/\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"622\" data-media-id=\"189950\" class=\"gb-media-643f2cf9\" src=\"https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/06\/1782308965_500276-thestorythailand.avif\" alt=\"Srichand unveils 3 strategies for global T-Beauty expansion\" srcset=\"https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/06\/1782308965_500276-thestorythailand.avif 1200w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/06\/1782308965_500276-thestorythailand-300x156.avif 300w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/06\/1782308965_500276-thestorythailand-1024x531.avif 1024w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/06\/1782308965_500276-thestorythailand-768x398.avif 768w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/a>\n\n\n\n<div class=\"gb-text gb-text-b53d88fe entry-cat _h\"><span class=\"gb-term-list gb-term-list--has-child\"><a class=\"gb-term gb-term--parent gb-term-tax-category gb-term-id-118 gb-term--parent-first\" href=\"https:\/\/www.thestorythailand.com\/en\/category\/the-story-special\/\" rel=\"category tag\" data-term-id=\"118\" data-term-parent=\"0\">The Story Special<\/a> <a class=\"gb-term gb-term--child gb-term-tax-category gb-term-id-13938 gb-term-parent-117\" href=\"https:\/\/www.thestorythailand.com\/en\/category\/business-en\/business-strategy\/\" rel=\"category tag\" data-term-id=\"13938\" data-term-parent=\"117\">Business Strategy<\/a><\/span><\/div>\n\n\n\n<h2 class=\"gb-text gb-text-9c0cca34\"><a href=\"https:\/\/www.thestorythailand.com\/en\/srichand-t-beauty-expansion\/\">Srichand unveils 3 strategies for global T-Beauty expansion<\/a><\/h2>\n<\/div>\n\n<div class=\"gb-loop-item gb-loop-item-1702785d post-item post-189974 post type-post status-publish format-standard has-post-thumbnail hentry category-the-story-special category-business-strategy tag-adrian-mirea tag-phoom-chirathivat tag-maris-aboltins tag-megabangna tag-bangkok-retail tag-ikano-centres tag-central-pattana tag-mixed-use-project tag-megacity tag-real-estate-development tag-bangna-district\">\n<a href=\"https:\/\/www.thestorythailand.com\/en\/central-pattana-lkano-centres\/\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"622\" data-media-id=\"189849\" class=\"gb-media-643f2cf9\" src=\"https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/06\/1782268108_956647-thestorythailand.avif\" alt=\"Central Pattana, Ikano Centres launch THB 6 billion Megabangna expansion\" srcset=\"https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/06\/1782268108_956647-thestorythailand.avif 1200w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/06\/1782268108_956647-thestorythailand-300x156.avif 300w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/06\/1782268108_956647-thestorythailand-1024x531.avif 1024w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/06\/1782268108_956647-thestorythailand-768x398.avif 768w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/a>\n\n\n\n<div class=\"gb-text gb-text-b53d88fe entry-cat _h\"><span class=\"gb-term-list gb-term-list--has-child\"><a class=\"gb-term gb-term--parent gb-term-tax-category gb-term-id-118 gb-term--parent-first\" href=\"https:\/\/www.thestorythailand.com\/en\/category\/the-story-special\/\" rel=\"category tag\" data-term-id=\"118\" data-term-parent=\"0\">The Story Special<\/a> <a class=\"gb-term gb-term--child gb-term-tax-category gb-term-id-13938 gb-term-parent-117\" href=\"https:\/\/www.thestorythailand.com\/en\/category\/business-en\/business-strategy\/\" rel=\"category tag\" data-term-id=\"13938\" data-term-parent=\"117\">Business Strategy<\/a><\/span><\/div>\n\n\n\n<h2 class=\"gb-text gb-text-9c0cca34\"><a href=\"https:\/\/www.thestorythailand.com\/en\/central-pattana-lkano-centres\/\">Central Pattana, Ikano Centres launch THB 6 billion Megabangna expansion<\/a><\/h2>\n<\/div>\n\n<div class=\"gb-loop-item gb-loop-item-1702785d post-item post-188717 post type-post status-publish format-standard has-post-thumbnail hentry category-the-story-special category-business-strategy tag-insurex tag-insurance-broker tag-mdrt tag-insurance-advisor tag-napatcha-pongwattanakitkul tag-scbx-2 tag-siam-commercial-bank\">\n<a href=\"https:\/\/www.thestorythailand.com\/en\/insurex-advisory-led\/\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"622\" data-media-id=\"188701\" class=\"gb-media-643f2cf9\" src=\"https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/06\/1780925064_930346-thestorythailand.avif\" alt=\"InsureX shifts to Advisory-Led Model, targets THB 10 billion premium by 2030\" srcset=\"https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/06\/1780925064_930346-thestorythailand.avif 1200w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/06\/1780925064_930346-thestorythailand-300x156.avif 300w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/06\/1780925064_930346-thestorythailand-1024x531.avif 1024w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/06\/1780925064_930346-thestorythailand-768x398.avif 768w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/a>\n\n\n\n<div class=\"gb-text gb-text-b53d88fe entry-cat _h\"><span class=\"gb-term-list gb-term-list--has-child\"><a class=\"gb-term gb-term--parent gb-term-tax-category gb-term-id-118 gb-term--parent-first\" href=\"https:\/\/www.thestorythailand.com\/en\/category\/the-story-special\/\" rel=\"category tag\" data-term-id=\"118\" data-term-parent=\"0\">The Story Special<\/a> <a class=\"gb-term gb-term--child gb-term-tax-category gb-term-id-13938 gb-term-parent-117\" href=\"https:\/\/www.thestorythailand.com\/en\/category\/business-en\/business-strategy\/\" rel=\"category tag\" data-term-id=\"13938\" data-term-parent=\"117\">Business Strategy<\/a><\/span><\/div>\n\n\n\n<h2 class=\"gb-text gb-text-9c0cca34\"><a href=\"https:\/\/www.thestorythailand.com\/en\/insurex-advisory-led\/\">InsureX shifts to Advisory-Led Model, targets THB 10 billion premium by 2030<\/a><\/h2>\n<\/div>\n\n<div class=\"gb-loop-item gb-loop-item-1702785d post-item post-183572 post type-post status-publish format-standard has-post-thumbnail hentry category-business-strategy tag-jet-fuel-prices tag-thailand tag-fleet-diversification tag-southeast-asia tag-scoot tag-travel-trends tag-singapore-airlines tag-artificial-intelligence-2 tag-aviation-industry tag-low-cost-carrier tag-embraer-e190-e2\">\n<a href=\"https:\/\/www.thestorythailand.com\/en\/scoot-leverages-fleet-agility-to-navigate-volatile-skies\/\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"622\" data-media-id=\"183553\" class=\"gb-media-643f2cf9\" src=\"https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/03\/1774654010_359575-thestorythailand.avif\" alt=\"Scoot leverages fleet agility to navigate volatile skies\" srcset=\"https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/03\/1774654010_359575-thestorythailand.avif 1200w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/03\/1774654010_359575-thestorythailand-300x156.avif 300w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/03\/1774654010_359575-thestorythailand-1024x531.avif 1024w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/03\/1774654010_359575-thestorythailand-768x398.avif 768w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/a>\n\n\n\n<div class=\"gb-text gb-text-b53d88fe entry-cat _h\"><span class=\"gb-term-list gb-term-list--has-child\"><a class=\"gb-term gb-term--child gb-term-tax-category gb-term-id-13938 gb-term-parent-117\" href=\"https:\/\/www.thestorythailand.com\/en\/category\/business-en\/business-strategy\/\" rel=\"category tag\" data-term-id=\"13938\" data-term-parent=\"117\">Business Strategy<\/a><\/span><\/div>\n\n\n\n<h2 class=\"gb-text gb-text-9c0cca34\"><a href=\"https:\/\/www.thestorythailand.com\/en\/scoot-leverages-fleet-agility-to-navigate-volatile-skies\/\">Scoot leverages fleet agility to navigate volatile skies<\/a><\/h2>\n<\/div>\n\n<div class=\"gb-loop-item gb-loop-item-1702785d post-item post-184515 post type-post status-publish format-standard has-post-thumbnail hentry category-press-release category-business-strategy tag-thailand-stock-market tag-southern-thailand-economy tag-beverage-industry tag-haadthip tag-dividend-news-2026 tag-coca-cola-thailand tag-patchara-rattakul tag-htc tag-monster-energy\">\n<a href=\"https:\/\/www.thestorythailand.com\/en\/haadthip-2026\/\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"622\" data-media-id=\"184513\" class=\"gb-media-643f2cf9\" src=\"https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/04\/1775639189_831314-thestorythailand.avif\" alt=\"HaadThip targets 3\u20135% revenue growth in 2026 on new products and glass bottle expansion\" srcset=\"https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/04\/1775639189_831314-thestorythailand.avif 1200w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/04\/1775639189_831314-thestorythailand-300x156.avif 300w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/04\/1775639189_831314-thestorythailand-1024x531.avif 1024w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/04\/1775639189_831314-thestorythailand-768x398.avif 768w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/a>\n\n\n\n<div class=\"gb-text gb-text-b53d88fe entry-cat _h\"><span class=\"gb-term-list gb-term-list--has-child\"><a class=\"gb-term gb-term--parent gb-term-tax-category gb-term-id-13543 gb-term--parent-first\" href=\"https:\/\/www.thestorythailand.com\/category\/press-release\/\" rel=\"category tag\" data-term-id=\"13543\" data-term-parent=\"0\">\u0e02\u0e48\u0e32\u0e27\u0e1b\u0e23\u0e30\u0e0a\u0e32\u0e2a\u0e31\u0e21\u0e1e\u0e31\u0e19\u0e18\u0e4c<\/a> <a class=\"gb-term gb-term--child gb-term-tax-category gb-term-id-13938 gb-term-parent-117\" href=\"https:\/\/www.thestorythailand.com\/en\/category\/business-en\/business-strategy\/\" rel=\"category tag\" data-term-id=\"13938\" data-term-parent=\"117\">Business Strategy<\/a><\/span><\/div>\n\n\n\n<h2 class=\"gb-text gb-text-9c0cca34\"><a href=\"https:\/\/www.thestorythailand.com\/en\/haadthip-2026\/\">HaadThip targets 3\u20135% revenue growth in 2026 on new products and glass bottle expansion<\/a><\/h2>\n<\/div>\n\n<div class=\"gb-loop-item gb-loop-item-1702785d post-item post-181568 post type-post status-publish format-standard has-post-thumbnail hentry category-the-story-special category-business-strategy tag-chairath-sivapornpan tag-esg-2 tag-data-centers tag-s-hotels-and-resorts tag-ingha-estate tag-property-investment tag-recurring-income tag-real-estate-thailand tag-business-strategy-2026\">\n<a href=\"https:\/\/www.thestorythailand.com\/en\/singha-estate-2026-strategy\/\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"622\" data-media-id=\"181562\" class=\"gb-media-643f2cf9\" src=\"https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/03\/1772767629_240522-thestorythailand.avif\" alt=\"Singha Estate sets 2026 strategy targeting THB 14 bBillion revenue\" srcset=\"https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/03\/1772767629_240522-thestorythailand.avif 1200w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/03\/1772767629_240522-thestorythailand-300x156.avif 300w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/03\/1772767629_240522-thestorythailand-1024x531.avif 1024w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/03\/1772767629_240522-thestorythailand-768x398.avif 768w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/a>\n\n\n\n<div class=\"gb-text gb-text-b53d88fe entry-cat _h\"><span class=\"gb-term-list gb-term-list--has-child\"><a class=\"gb-term gb-term--parent gb-term-tax-category gb-term-id-118 gb-term--parent-first\" href=\"https:\/\/www.thestorythailand.com\/en\/category\/the-story-special\/\" rel=\"category tag\" data-term-id=\"118\" data-term-parent=\"0\">The Story Special<\/a> <a class=\"gb-term gb-term--child gb-term-tax-category gb-term-id-13938 gb-term-parent-117\" href=\"https:\/\/www.thestorythailand.com\/en\/category\/business-en\/business-strategy\/\" rel=\"category tag\" data-term-id=\"13938\" data-term-parent=\"117\">Business Strategy<\/a><\/span><\/div>\n\n\n\n<h2 class=\"gb-text gb-text-9c0cca34\"><a href=\"https:\/\/www.thestorythailand.com\/en\/singha-estate-2026-strategy\/\">Singha Estate sets 2026 strategy targeting THB 14 bBillion revenue<\/a><\/h2>\n<\/div>\n<\/div><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"gb-element-1c411d60 alignfull\">\n<div class=\"gb-element-2717a339\">\n<div class=\"gb-element-32d12d0f _h\">\n<h2 class=\"gb-text gb-text-4e09db46\" href=\"#\">Finance<\/h2>\n\n\n\n<a class=\"gb-text-4c317452 _h\" href=\"https:\/\/www.thestorythailand.com\/en\/finance\/\"><span class=\"gb-text\">Readmore<\/span><span class=\"gb-shape\"><svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n<path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M8.713 18.6929C8.4328 18.5768 8.25 18.3033 8.25 18L8.25 6C8.25 5.6966 8.4327 5.4232 8.713 5.3071C8.9932 5.191 9.3158 5.2551 9.5303 5.4696L15.5303 11.4695C15.8232 11.7624 15.8232 12.2373 15.5303 12.5302L9.5304 18.5303C9.3159 18.7448 8.9933 18.809 8.713 18.6929Z\" fill=\"#F15C24\"><\/path>\n<\/svg><\/span><\/a>\n<\/div>\n\n\n\n<div class=\"archive-loop\">\n<div><div class=\"gb-looper-6abdc68f\">\n<div class=\"gb-loop-item gb-loop-item-9ae98b35 post-item post-274435 post type-post status-publish format-standard has-post-thumbnail hentry category-press-release category-finance tag-regional-banking tag-fitch-ratings tag-kbank-indonesia tag-jakarta tag-kbank-2 tag-asean-finance tag-kasikornbank-2 tag-rungruang-sukkirdkijpiboon tag-indonesia\">\n<a href=\"https:\/\/www.thestorythailand.com\/en\/kbank-indonesia\/\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"622\" data-media-id=\"274407\" class=\"gb-media-8db7e2ec\" src=\"https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/08\/1788161950_229038-thestorythailand.avif\" alt=\"KBank launches KBank Indonesia to tap rapidly growing 285M population market\" srcset=\"https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/08\/1788161950_229038-thestorythailand.avif 1200w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/08\/1788161950_229038-thestorythailand-300x156.avif 300w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/08\/1788161950_229038-thestorythailand-1024x531.avif 1024w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/08\/1788161950_229038-thestorythailand-768x398.avif 768w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/a>\n\n\n\n<div class=\"gb-text gb-text-1400a61e entry-cat _h\"><span class=\"gb-term-list gb-term-list--has-child\"><a class=\"gb-term gb-term--parent gb-term-tax-category gb-term-id-13935 gb-term--parent-first\" href=\"https:\/\/www.thestorythailand.com\/en\/category\/press-release\/\" rel=\"category tag\" data-term-id=\"13935\" data-term-parent=\"0\">Press Release<\/a> <a class=\"gb-term gb-term--child gb-term-tax-category gb-term-id-13940 gb-term-parent-117\" href=\"https:\/\/www.thestorythailand.com\/en\/category\/business-en\/finance\/\" rel=\"category tag\" data-term-id=\"13940\" data-term-parent=\"117\">Finance<\/a><\/span><\/div>\n\n\n\n<h2 class=\"gb-text gb-text-8f665f4e\"><a href=\"https:\/\/www.thestorythailand.com\/en\/kbank-indonesia\/\">KBank launches KBank Indonesia to tap rapidly growing 285M population market<\/a><\/h2>\n<\/div>\n\n<div class=\"gb-loop-item gb-loop-item-9ae98b35 post-item post-207723 post type-post status-publish format-standard has-post-thumbnail hentry category-press-release category-finance tag-semiconductors tag-tech-stocks tag-innovestx-2 tag-payon-pongsawaree tag-ai-ecosystem-2 tag-dr23 tag-global-investing tag-saran-potewiratananond tag-stock-exchange-of-thailand tag-depositary-receipts tag-scbx-group\">\n<a href=\"https:\/\/www.thestorythailand.com\/en\/innovestx-100-dr23\/\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"622\" data-media-id=\"207652\" class=\"gb-media-8db7e2ec\" src=\"https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/08\/1787027182_551165-thestorythailand.avif\" alt=\"InnovestX expands DR23 offering beyond 100 securities with 19 new releases\" srcset=\"https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/08\/1787027182_551165-thestorythailand.avif 1200w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/08\/1787027182_551165-thestorythailand-300x156.avif 300w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/08\/1787027182_551165-thestorythailand-1024x531.avif 1024w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/08\/1787027182_551165-thestorythailand-768x398.avif 768w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/a>\n\n\n\n<div class=\"gb-text gb-text-1400a61e entry-cat _h\"><span class=\"gb-term-list gb-term-list--has-child\"><a class=\"gb-term gb-term--parent gb-term-tax-category gb-term-id-13935 gb-term--parent-first\" href=\"https:\/\/www.thestorythailand.com\/en\/category\/press-release\/\" rel=\"category tag\" data-term-id=\"13935\" data-term-parent=\"0\">Press Release<\/a> <a class=\"gb-term gb-term--child gb-term-tax-category gb-term-id-13940 gb-term-parent-117\" href=\"https:\/\/www.thestorythailand.com\/en\/category\/business-en\/finance\/\" rel=\"category tag\" data-term-id=\"13940\" data-term-parent=\"117\">Finance<\/a><\/span><\/div>\n\n\n\n<h2 class=\"gb-text gb-text-8f665f4e\"><a href=\"https:\/\/www.thestorythailand.com\/en\/innovestx-100-dr23\/\">InnovestX expands DR23 offering beyond 100 securities with 19 new releases<\/a><\/h2>\n<\/div>\n\n<div class=\"gb-loop-item gb-loop-item-9ae98b35 post-item post-189972 post type-post status-publish format-standard has-post-thumbnail hentry category-finance tag-depositary-receipt tag-bualuang-securities-2 tag-commodity-trading tag-pichet-sithi-amnuai tag-wealth-management-2 tag-chaiyaporn-nompitakcharoen tag-overseas-investment tag-gold-etf tag-goldm01 tag-set tag-gldm\">\n<a href=\"https:\/\/www.thestorythailand.com\/en\/bls-goldm01\/\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"622\" data-media-id=\"189953\" class=\"gb-media-8db7e2ec\" src=\"https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/06\/1782309864_267675-thestorythailand.avif\" alt=\"Bualuang Securities launches Gold ETF-Backed DR \u2018GOLDM01\u2019 on SET\" srcset=\"https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/06\/1782309864_267675-thestorythailand.avif 1200w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/06\/1782309864_267675-thestorythailand-300x156.avif 300w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/06\/1782309864_267675-thestorythailand-1024x531.avif 1024w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/06\/1782309864_267675-thestorythailand-768x398.avif 768w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/a>\n\n\n\n<div class=\"gb-text gb-text-1400a61e entry-cat _h\"><span class=\"gb-term-list gb-term-list--has-child\"><a class=\"gb-term gb-term--child gb-term-tax-category gb-term-id-13940 gb-term-parent-117\" href=\"https:\/\/www.thestorythailand.com\/en\/category\/business-en\/finance\/\" rel=\"category tag\" data-term-id=\"13940\" data-term-parent=\"117\">Finance<\/a><\/span><\/div>\n\n\n\n<h2 class=\"gb-text gb-text-8f665f4e\"><a href=\"https:\/\/www.thestorythailand.com\/en\/bls-goldm01\/\">Bualuang Securities launches Gold ETF-Backed DR &#8216;GOLDM01&#8217; on SET<\/a><\/h2>\n<\/div>\n\n<div class=\"gb-loop-item gb-loop-item-9ae98b35 post-item post-189968 post type-post status-publish format-standard has-post-thumbnail hentry category-finance tag-dr23 tag-economic-outlook-2026 tag-scbx-2 tag-set-index tag-scbx-group tag-global-investing tag-thailand-gdp tag-dr-piyasak-manason tag-sittichai-duangrattanachaya tag-innovestx-2 tag-saran-potewiratananond tag-investment-strategy tag-sutthichai-kumworachai\">\n<a href=\"https:\/\/www.thestorythailand.com\/en\/innovestx-dr23s\/\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"622\" data-media-id=\"189936\" class=\"gb-media-8db7e2ec\" src=\"https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/06\/1782295526_538455-thestorythailand.avif\" alt=\"InnovestX eyeing U-Shaped recovery, eyes global growth via 85 DR23s\" srcset=\"https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/06\/1782295526_538455-thestorythailand.avif 1200w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/06\/1782295526_538455-thestorythailand-300x156.avif 300w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/06\/1782295526_538455-thestorythailand-1024x531.avif 1024w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/06\/1782295526_538455-thestorythailand-768x398.avif 768w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/a>\n\n\n\n<div class=\"gb-text gb-text-1400a61e entry-cat _h\"><span class=\"gb-term-list gb-term-list--has-child\"><a class=\"gb-term gb-term--child gb-term-tax-category gb-term-id-13940 gb-term-parent-117\" href=\"https:\/\/www.thestorythailand.com\/en\/category\/business-en\/finance\/\" rel=\"category tag\" data-term-id=\"13940\" data-term-parent=\"117\">Finance<\/a><\/span><\/div>\n\n\n\n<h2 class=\"gb-text gb-text-8f665f4e\"><a href=\"https:\/\/www.thestorythailand.com\/en\/innovestx-dr23s\/\">InnovestX eyeing U-Shaped recovery, eyes global growth via 85 DR23s<\/a><\/h2>\n<\/div>\n\n<div class=\"gb-loop-item gb-loop-item-9ae98b35 post-item post-187827 post type-post status-publish format-standard has-post-thumbnail hentry category-finance tag-financial-inclusion-2 tag-ktb tag-ais-en tag-clicx tag-thailand tag-alternative-data tag-fintech-2 tag-suporn-sunthornrohit tag-or-2 tag-digital-banking-2 tag-virtual-bank-2\">\n<a href=\"https:\/\/www.thestorythailand.com\/en\/thailands-first-virtual-bank-to-launch-with-focus-on-financial-inclusion\/\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"622\" data-media-id=\"187808\" class=\"gb-media-8db7e2ec\" src=\"https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/05\/1779933692_939321-thestorythailand.avif\" alt=\"Thailand\u2019s first virtual bank to launch with focus on financial inclusion\" srcset=\"https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/05\/1779933692_939321-thestorythailand.avif 1200w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/05\/1779933692_939321-thestorythailand-300x156.avif 300w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/05\/1779933692_939321-thestorythailand-1024x531.avif 1024w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/05\/1779933692_939321-thestorythailand-768x398.avif 768w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/a>\n\n\n\n<div class=\"gb-text gb-text-1400a61e entry-cat _h\"><span class=\"gb-term-list gb-term-list--has-child\"><a class=\"gb-term gb-term--child gb-term-tax-category gb-term-id-13940 gb-term-parent-117\" href=\"https:\/\/www.thestorythailand.com\/en\/category\/business-en\/finance\/\" rel=\"category tag\" data-term-id=\"13940\" data-term-parent=\"117\">Finance<\/a><\/span><\/div>\n\n\n\n<h2 class=\"gb-text gb-text-8f665f4e\"><a href=\"https:\/\/www.thestorythailand.com\/en\/thailands-first-virtual-bank-to-launch-with-focus-on-financial-inclusion\/\">Thailand\u2019s first virtual bank to launch with focus on financial inclusion<\/a><\/h2>\n<\/div>\n\n<div class=\"gb-loop-item gb-loop-item-9ae98b35 post-item post-187669 post type-post status-publish format-standard has-post-thumbnail hentry category-the-story-special category-finance tag-kaweewut-temphuwapat tag-digitalassets tag-blockchaininfrastructure tag-financialinclusion tag-tokenization tag-scbx-2 tag-web3\">\n<a href=\"https:\/\/www.thestorythailand.com\/en\/scbx-seabw-2026-2\/\"><img loading=\"lazy\" decoding=\"async\" width=\"1200\" height=\"622\" data-media-id=\"187618\" class=\"gb-media-8db7e2ec\" src=\"https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/05\/1779692220_376733-thestorythailand.avif\" alt=\"SCBX leads regional digital finance, driving real-world tokenization\" srcset=\"https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/05\/1779692220_376733-thestorythailand.avif 1200w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/05\/1779692220_376733-thestorythailand-300x156.avif 300w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/05\/1779692220_376733-thestorythailand-1024x531.avif 1024w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/05\/1779692220_376733-thestorythailand-768x398.avif 768w\" sizes=\"auto, (max-width: 1200px) 100vw, 1200px\" \/><\/a>\n\n\n\n<div class=\"gb-text gb-text-1400a61e entry-cat _h\"><span class=\"gb-term-list gb-term-list--has-child\"><a class=\"gb-term gb-term--parent gb-term-tax-category gb-term-id-93 gb-term--parent-first\" href=\"https:\/\/www.thestorythailand.com\/category\/the-story-special\/\" rel=\"category tag\" data-term-id=\"93\" data-term-parent=\"0\">The Story Special<\/a> <a class=\"gb-term gb-term--child gb-term-tax-category gb-term-id-13940 gb-term-parent-117\" href=\"https:\/\/www.thestorythailand.com\/en\/category\/business-en\/finance\/\" rel=\"category tag\" data-term-id=\"13940\" data-term-parent=\"117\">Finance<\/a><\/span><\/div>\n\n\n\n<h2 class=\"gb-text gb-text-8f665f4e\"><a href=\"https:\/\/www.thestorythailand.com\/en\/scbx-seabw-2026-2\/\">SCBX leads regional digital finance, driving real-world tokenization<\/a><\/h2>\n<\/div>\n\n<div class=\"gb-loop-item gb-loop-item-9ae98b35 post-item post-187042 post type-post status-publish format-standard has-post-thumbnail hentry category-finance tag-ais-en tag-branchless-bank tag-or-2 tag-clicx tag-krungthai-bank tag-digital-finance tag-advanced-info-service tag-bank-of-thailand tag-alternative-data tag-virtual-bank-2 tag-ptt-oil-and-retail-business tag-financial-inclusion-2 tag-thailand-banking tag-ktb\">\n<a href=\"https:\/\/www.thestorythailand.com\/en\/thailand-grants-first-virtual-bank-license-to-ktb-ais-or-venture\/\"><img loading=\"lazy\" decoding=\"async\" width=\"1779\" height=\"920\" data-media-id=\"186927\" class=\"gb-media-8db7e2ec\" src=\"https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/05\/1778851364_716594-thestorythailand.avif\" alt=\"Thailand grants first virtual bank license to KTB, AIS, OR Venture\" srcset=\"https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/05\/1778851364_716594-thestorythailand.avif 1779w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/05\/1778851364_716594-thestorythailand-300x155.avif 300w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/05\/1778851364_716594-thestorythailand-1024x530.avif 1024w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/05\/1778851364_716594-thestorythailand-768x397.avif 768w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2026\/05\/1778851364_716594-thestorythailand-1536x794.avif 1536w\" sizes=\"auto, (max-width: 1779px) 100vw, 1779px\" \/><\/a>\n\n\n\n<div class=\"gb-text gb-text-1400a61e entry-cat _h\"><span class=\"gb-term-list gb-term-list--has-child\"><a class=\"gb-term gb-term--child gb-term-tax-category gb-term-id-13940 gb-term-parent-117\" href=\"https:\/\/www.thestorythailand.com\/en\/category\/business-en\/finance\/\" rel=\"category tag\" data-term-id=\"13940\" data-term-parent=\"117\">Finance<\/a><\/span><\/div>\n\n\n\n<h2 class=\"gb-text gb-text-8f665f4e\"><a href=\"https:\/\/www.thestorythailand.com\/en\/thailand-grants-first-virtual-bank-license-to-ktb-ais-or-venture\/\">Thailand grants first virtual bank license to KTB, AIS, OR Venture<\/a><\/h2>\n<\/div>\n<\/div><\/div>\n<\/div>\n<\/div>\n<\/div>\n\n\n\n<div class=\"gb-element-d2def604 alignfull\">\n<div class=\"gb-element-177d8bb2\">\n<div class=\"gb-element-dca5c3e4 _h\">\n<h2 class=\"gb-text gb-text-1a99a6d4\" href=\"#\">Leadership<\/h2>\n\n\n\n<a class=\"gb-text-5c3de493 _h\" href=\"https:\/\/www.thestorythailand.com\/en\/leadership\/\"><span class=\"gb-text\">Readmore<\/span><span class=\"gb-shape\"><svg width=\"24\" height=\"24\" viewBox=\"0 0 24 24\" fill=\"none\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\">\n<path fill-rule=\"evenodd\" clip-rule=\"evenodd\" d=\"M8.713 18.6929C8.4328 18.5768 8.25 18.3033 8.25 18L8.25 6C8.25 5.6966 8.4327 5.4232 8.713 5.3071C8.9932 5.191 9.3158 5.2551 9.5303 5.4696L15.5303 11.4695C15.8232 11.7624 15.8232 12.2373 15.5303 12.5302L9.5304 18.5303C9.3159 18.7448 8.9933 18.809 8.713 18.6929Z\" fill=\"#F15C24\"><\/path>\n<\/svg><\/span><\/a>\n<\/div>\n\n\n\n<div class=\"archive-loop\">\n<div><\/div>\n<\/div>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>\u0e2d\u0e38\u0e15\u0e2a\u0e32\u0e2b\u0e01\u0e23\u0e23\u0e21 Acceleration\/Incubation Investment Movement HIGHLIGHTS OF THE WEEK LATEST Readmore Marketing Readmore Business Strategy Readmore Finance Readmore Leadership Readmore<\/p>\n","protected":false},"author":2,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-no-title","meta":{"footnotes":""},"class_list":["post-170103","page","type-page","status-publish","hentry"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Business - The Story Thailand<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.thestorythailand.com\/en\/business\/\" \/>\n<meta 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