{"id":102732,"date":"2023-06-11T05:29:00","date_gmt":"2023-06-10T22:29:00","guid":{"rendered":"http:\/\/www.thestorythailand.com\/?p=102732"},"modified":"2023-06-12T06:07:35","modified_gmt":"2023-06-11T23:07:35","slug":"executives-say-chatgpt-has-prompted-an-increase-in-ai-investment","status":"publish","type":"post","link":"https:\/\/www.thestorythailand.com\/en\/executives-say-chatgpt-has-prompted-an-increase-in-ai-investment\/","title":{"rendered":"Executives say ChatGPT has prompted an Increase in AI investment"},"content":{"rendered":"\n<p>In a recent Gartner, Inc. poll of more than 2,500 executive leaders,&nbsp;45% reported that the&nbsp;<a href=\"https:\/\/www.gartner.com\/en\/newsroom\/press-releases\/2022-12-08-why-is-chatgpt-making-waves-in-the-ai-market\" target=\"_blank\" rel=\"noreferrer noopener\">publicity of ChatGPT<\/a>&nbsp;has prompted them to increase artificial intelligence (AI) investments. Seventy percent of executives said that their organization is in investigation and exploration mode with generative AI, while 19% are in pilot or production mode.<\/p>\n\n\n\n<p>\u201cThe&nbsp;<a rel=\"noreferrer noopener\" href=\"https:\/\/www.gartner.com\/en\/articles\/beyond-chatgpt-the-future-of-generative-ai-for-enterprises\" target=\"_blank\">generative AI<\/a>&nbsp;frenzy shows no signs of abating,\u201d said&nbsp;Frances Karamouzis, Distinguished VP Analyst at Gartner. \u201cOrganizations are scrambling to determine how much cash to pour into generative AI solutions, which products are worth the investment, when to get started and how to mitigate the risks that come with this emerging technology.\u201d<\/p>\n\n\n\n<p>The poll was conducted among 2,544 respondents as part of a&nbsp;<a href=\"http:\/\/www.gartner.com\/en\/webinar\/464445\/1096048\" target=\"_blank\" rel=\"noreferrer noopener\">Gartner webinar series<\/a>&nbsp;in March and April 2023 discussing the enterprise impact of ChatGPT and generative AI. Results of this poll do not represent global findings or the market as a whole.&nbsp;<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Executives Say Benefits of Generative AI Outweigh the Risks<\/h3>\n\n\n\n<p>The poll found that 68% of executives believe that the benefits of generative AI outweigh the risks, compared with just 5% that feel the risks outweigh the benefits. However, executives may begin to shift their perspective as investments deepen.<\/p>\n\n\n\n<p>\u201cInitial enthusiasm for a new technology can give way to more rigorous analysis of risks and implementation challenges,\u201d said Karamouzis. \u201cOrganizations will likely encounter a host of&nbsp;<a href=\"https:\/\/www.gartner.com\/en\/newsroom\/press-releases\/2023-04-20-why-trust-and-security-are-essential-for-the-future-of-generative-ai\" target=\"_blank\" rel=\"noreferrer noopener\">trust, risk, security, privacy and ethical questions<\/a>&nbsp;as they start to develop and deploy generative AI.\u201d<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Customer Experience is the Primary Focus of Generative AI Investments<\/h3>\n\n\n\n<p>Despite ongoing&nbsp;<a rel=\"noreferrer noopener\" href=\"https:\/\/www.gartner.com\/en\/newsroom\/press-releases\/2023-04-06-gartner-forecasts-worldwide-it-spending-to-grow-5-percent-in-2023\" target=\"_blank\">economic headwinds<\/a>, only 17% of executives indicated cost optimization as the primary purpose of generative AI investments. Customer experience was the most common primary focus of investments, cited by 38% of respondents <\/p>\n\n\n\n<figure class=\"wp-block-image aligncenter\"><img loading=\"lazy\" decoding=\"async\" width=\"755\" height=\"278\" sizes=\"auto, (max-width: 750px) 100vw, 750px\" src=\"https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2023\/06\/Primary-Focus-of-Generative-AI-Investments-Percentage-of-Respondents.png\" alt=\"Generative AI Investment\" class=\"wp-image-102716\" srcset=\"https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2023\/06\/Primary-Focus-of-Generative-AI-Investments-Percentage-of-Respondents.png 755w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2023\/06\/Primary-Focus-of-Generative-AI-Investments-Percentage-of-Respondents-300x110.png 300w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2023\/06\/Primary-Focus-of-Generative-AI-Investments-Percentage-of-Respondents-150x55.png 150w, https:\/\/www.thestorythailand.com\/wp-content\/uploads\/2023\/06\/Primary-Focus-of-Generative-AI-Investments-Percentage-of-Respondents-696x256.png 696w\" \/><\/figure>\n\n\n\n<p>As organizations begin experimenting with generative AI, many are starting with use cases such as media content improvement or code generation. While these efforts can be a strong initial value-add, generative AI has vast potential to&nbsp;support solutions that augment humans or machines and autonomously execute business and IT processes.<\/p>\n\n\n\n<p>\u201c<a rel=\"noreferrer noopener\" href=\"https:\/\/www.gartner.com\/en\/newsroom\/press-releases\/2022-08-22-gartner-survey-reveals-80-percent-of-executives-think-automation-can-be-applied-to-any-business-decision\" target=\"_blank\">Autonomous business<\/a>, the next macrophase of technological change, can mitigate the impact of&nbsp;<a rel=\"noreferrer noopener\" href=\"https:\/\/www.gartner.com\/en\/newsroom\/press-releases\/2022-06-28-how-cios-should-respond-to-inflation\" target=\"_blank\">inflation<\/a>,&nbsp;<a rel=\"noreferrer noopener\" href=\"https:\/\/www.gartner.com\/en\/newsroom\/press-releases\/2023-03-07-do-recent-layoffs-mean-the-tech-talent-crunch-is-over\" target=\"_blank\">talent shortages<\/a>&nbsp;and even economic downturns,\u201d said Karamouzis. \u201cCEOs and CIOs that leverage generative AI to drive transformation through new products and business models will find massive opportunities for revenue growth.\u201d<\/p>\n\n\n\n<p><a href=\"https:\/\/www.thestorythailand.com\/en\/10\/06\/2023\/102617\/\">Appsynth seeks to expand through IP creation, partnership with clients<\/a><\/p>\n\n\n\n<p><a href=\"https:\/\/www.thestorythailand.com\/en\/10\/06\/2023\/102694\/\">Jo Thana \u2018the connector\u2019: Going with the flow to success<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>In a recent Gartner, Inc. poll of more than 2,500 executive leaders, 45% reported that the publicity of ChatGPT has prompted them<\/p>\n","protected":false},"author":8,"featured_media":102751,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[122],"tags":[6603,16761,19442],"class_list":["post-102732","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-technology-en","tag-gartner-2","tag-chatgpt-2","tag-ai-investment"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Executives say ChatGPT has prompted an Increase in AI investment<\/title>\n<meta name=\"description\" content=\"In a recent Gartner, Inc. poll of more than 2,500 executive leaders,\u00a045% reported that the\u00a0publicity of ChatGPT\u00a0has prompted them to increase artificial intelligence (AI) investments.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" 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