{"id":114008,"date":"2023-10-18T14:25:43","date_gmt":"2023-10-18T07:25:43","guid":{"rendered":"http:\/\/www.thestorythailand.com\/?p=114008"},"modified":"2023-10-20T20:57:32","modified_gmt":"2023-10-20T13:57:32","slug":"line-man-and-spotify-serve-up-tune-into-the-song-of-your-stomach-a-sensory-marketing-campaign","status":"publish","type":"post","link":"https:\/\/www.thestorythailand.com\/en\/line-man-and-spotify-serve-up-tune-into-the-song-of-your-stomach-a-sensory-marketing-campaign\/","title":{"rendered":"LINE MAN and Spotify serve Up ‘Tune into The Song of Your Stomach’,\u00a0a sensory marketing campaign"},"content":{"rendered":"\n

LINE MAN and Spotify, have teamed up for the first time to launch a campaign called \u2018Tune into The Song of Your Stomach\u2019. This campaign highlights the sensory marketing experience that connects delicious meals with crave-worthy Spotify music playlists that invite you to listen, enjoy, and satisfy those hunger pangs through audio. The companies welcome famous Spotify RADAR artist YourMOOD<\/a> to spark viral trend through the special edition of the song called \u2018\u0e2d\u0e22\u0e32\u0e01\u0e01\u0e34\u0e19\u0e2b\u0e21\u0e39\u0e01\u0e23\u0e30\u0e17\u0e30\u0e01\u0e30\u0e40\u0e18\u0e2d (Want to eat Mookata with you)\u2019 which can be listened to today in the Spotify playlist \u2018Mouthwatering Songs\u2019<\/a>.  The campaign also packs a punch with promotions are available on LINE MAN.<\/p>\n\n\n\n

\u201cThe collaboration between LINE MAN and Spotify for the \u2018Tune into The Song of Your Stomach\u2019 campaign combines the unique strengths of two very different platforms.  This partnership aims to create new experiences for Thai people through sensory marketing strategies that appeal to customers’ senses.  By listening to a playlist that stimulates the hearing and taste nerves, customers can satisfy their cravings and order immediate delivery from over 700,000 restaurants across Thailand via LINE MAN.  Additionally, users who order food on LINE MAN during the campaign period will receive a special discount code.\u201d said Krit Baisirikun<\/strong>, Vice President of Marketing of LINE MAN Wongnai. <\/p>\n\n\n\n

\u201cMusic is connected to many moments in life and can sometimes stimulate the appetite. Spotify collaborating with LINE MAN provides a new experience for Thai people through the senses of hearing and taste.  As part of this campaign, a special playlist called \u2018Mouthwatering Songs\u2019<\/strong><\/a> has been curated, featuring over 50 songs from Thai artists in one playlist.  And when you think of food, you can order delivery immediately on LINE MAN. I believe that this campaign will attract new groups of users from both platforms.\u201d said Piyoros Luckcam<\/strong>, Senior Music Editor of Spotify Thailand.<\/p>\n\n\n\n

Users can discover a variety of meals on LINE MAN and enjoy a variety of music on Spotify. Moreover, they have partnered with YourMOOD<\/a>, the artist behind the viral hit \u2018\u0e25\u0e32\u0e01\u0e48\u0e2d\u0e19\u2019 (Goodbye), who is also a Spotify RADAR artist, a music program that uplifts emerging artists and the celebrates the joy of discovery. Together, they have created an exciting new experience in the Thai food and music industry. <\/p>\n\n\n\n

Let’s enjoy the \u2018Tune into The Song of Your Stomach\u2019 campaign from LINE MAN x Spotify.  The campaign features a \u2018Mouthwatering Songs\u2019<\/a> playlist at https:\/\/spotify.link\/zTlvkYuKNDb<\/a> on Spotify.  No matter which dish your stomach sings for!  Just order via LINE MAN at https:\/\/lineman.onelink.me\/1N3T\/hqk5l4pe<\/a> and apply the promo code right away!<\/p>\n\n\n\n