{"id":206892,"date":"2026-08-14T12:20:46","date_gmt":"2026-08-14T05:20:46","guid":{"rendered":"https:\/\/www.thestorythailand.com\/?p=206892"},"modified":"2026-08-14T12:20:47","modified_gmt":"2026-08-14T05:20:47","slug":"onyx-ais-business-hyperscale","status":"publish","type":"post","link":"https:\/\/www.thestorythailand.com\/en\/onyx-ais-business-hyperscale\/","title":{"rendered":"ONYX partners AIS Business for cloud tech to drive regional growth"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">ONYX Hospitality Group, the management company behind hotel and residence brands including Amari, OZO, Shama, and Oriental Residence, has adopted <strong>AIS Cloud powered by Oracle Cloud Infrastructure<\/strong>\u2014Thailand\u2019s first Thai-owned and operated hyperscale cloud service\u2014to strengthen its digital infrastructure. The deployment connects ONYX\u2019s headquarters with its properties across Asia-Pacific to streamline operational systems, enable efficient cross-border data sharing, and enhance collaboration.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The cloud infrastructure supports high-volume data processing across enterprise resource planning (ERP), data analytics, and hotel operational systems, while establishing a foundation for future AI and automation integration. Combined with local data governance and on-ground Thai tech support from AIS Business, the platform provides the operational flexibility needed to support ONYX\u2019s plan to expand its portfolio from more than 45 properties to over 70 by 2030.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This digital shift comes as the Asia-Pacific tourism market experiences rapid growth. Citing World Travel &amp; Tourism Council (WTTC) figures, the region&#8217;s travel and tourism GDP contribution grew 8.1% in 2025 to reach USD 3.29 trillion\u2014the highest growth rate globally. To maintain competitiveness, ONYX is building a centralized cloud Data Warehouse that consolidates guest, booking, and operational data. This platform feeds into its CRM system to generate customer insights and deliver personalized guest experiences.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Phiphat Khanonwet, Head of Information Technology at ONYX Hospitality Group<\/strong>, stated that achieving the company\u2019s vision to be the best medium-sized hospitality management company in Asia-Pacific requires a solid technology foundation. He noted that technology serves as a key enabler for elevating guest experiences and empowering staff, while providing the scalability needed for long-term growth.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Phupa Akavipat, Chief Enterprise Business Officer at Advanced Info Service (AIS)<\/strong>, added that cloud technology has become strategic infrastructure for business transformation. He highlighted that the partnership demonstrates how a locally operated hyperscale cloud can help Thai hospitality brands scale seamlessly across international markets while maintaining data control and operational agility.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.thestorythailand.com\/en\/awc-plaza-athenee-brand\/\">AWC invests THB 2.9B for new Plaza Ath\u00e9n\u00e9e hotel on Chao Phraya River<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.thestorythailand.com\/en\/thailand-ai-readiness-index\/\">MHESI-NXPO-AIS Academy-IRIS launches \u2018TARI\u2019 to assess national AI readiness<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>ONYX Hospitality Group leverages AIS Cloud powered by Oracle Cloud Infrastructure to strengthen its digital foundation<\/p>\n","protected":false},"author":8,"featured_media":206889,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[13935],"tags":[615,8596,27638,27639,34486,49048,49049,49050],"class_list":["post-206892","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-press-release","tag-digital-transformation-en","tag-ais-business-2","tag-hyperscale-cloud-2","tag-ais-cloud-2","tag-phupa-akavipat","tag-oracle-cloud-infrastructure","tag-onyx-hospitality-group","tag-phiphat-khanonwet"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>ONYX partners AIS Business for cloud tech to drive regional growth - The Story Thailand<\/title>\n<meta name=\"description\" content=\"ONYX Hospitality Group leverages AIS Cloud powered by Oracle Cloud Infrastructure to strengthen its digital 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