{"id":275012,"date":"2026-09-03T18:59:00","date_gmt":"2026-09-03T11:59:00","guid":{"rendered":"https:\/\/www.thestorythailand.com\/?p=275012"},"modified":"2026-09-04T09:15:25","modified_gmt":"2026-09-04T02:15:25","slug":"cg-wallaya-chirathivat-president","status":"publish","type":"post","link":"https:\/\/www.thestorythailand.com\/en\/cg-wallaya-chirathivat-president\/","title":{"rendered":"Central Group appoints Wallaya Chirathivat as President to lead &#8216;The Next Chapter&#8217;"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Central Group has announced a major executive transition in 2026, with Executive Chairman and CEO Tos Chirathivat appointing <strong>Wallaya Chirathivat<\/strong> as President. The strategic move reinforces the company\u2019s senior leadership structure as it prepares to capture new growth opportunities across 18 countries in Asia and Europe amid rapid technological shifts and market uncertainty.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Tos Chirathivat<\/strong> <strong>, Executive Chairman and CEO of Central Group,<\/strong>highlighted Central Group\u2019s 79-year evolution from a local Thai department store to an international enterprise. He noted that emerging technologies, particularly AI, alongside rapidly changing consumer behaviors, require constant organizational adaptation. Bringing over 40 years of experience within the Group, Wallaya will focus on fostering internal and external collaborations, connecting business capabilities, and driving long-term competitiveness.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In her role as President, Wallaya Chirathivat will support core Group-wide priorities, align capabilities across retail, real estate, and corporate sectors, and represent Central Group in engagements with government entities, private partners, investors, and international networks.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Wallaya\u2019s key career accomplishments include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Expanding Central Pattana:<\/strong> Spearheaded the growth of Central Pattana from 10 to 45 projects.<\/li>\n\n\n\n<li><strong>Record Financial Results:<\/strong> Led Central Pattana to achieve record-high financial performance in 2025, generating THB 53 billion in revenue and over THB 19 billion in profit.<\/li>\n\n\n\n<li><strong>Global Recognition:<\/strong> Named in <em>Fortune\u2019s Most Powerful Women Asia<\/em> in 2024 and 2025, and became the first Thai executive to receive the <em>CEO of the Year<\/em> award at the Retail Asia Awards 2024.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Wallaya stated that Central Group\u2019s next phase will focus on leveraging the collective strengths of its diverse units under its core guiding purpose, <strong>&#8220;Central of Life,&#8221;<\/strong> ensuring shared value for customers, partners, employees, and society.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Executive Governance Structure<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Wallaya Chirathivat joins Central Group\u2019s Top Management team under Executive Chairman and CEO Tos Chirathivat. The senior executive leadership team comprises:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Tos Chirathivat<\/strong> \u2013 Executive Chairman and CEO<\/li>\n\n\n\n<li><strong>Wallaya Chirathivat<\/strong> \u2013 President<\/li>\n\n\n\n<li><strong>Prin Chirathivat<\/strong> \u2013 Executive Vice Chairman<\/li>\n\n\n\n<li><strong>Pichai Chirathivat<\/strong> \u2013 Executive Director<\/li>\n\n\n\n<li><strong>Pandit Mongkolkul<\/strong> \u2013 Chief Financial Officer (CFO)<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">The leadership expansion follows wider corporate governance enhancements completed in 2026:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li><strong>Board of Directors:<\/strong> Appointed earlier in 2026, chaired by Professor Emeritus Dr. Suthiphand Chirathivat, introducing broader expertise and enhanced governance standards.<\/li>\n\n\n\n<li><strong>Executive Committee (ExCom):<\/strong> Established in April 2026 under the chairmanship of Tos Chirathivat to advise on group-wide strategic priorities and long-term expansion readiness.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.thestorythailand.com\/en\/chanavat-uahwatanasakul-ceo-cpn\/\">CPN appoints \u2018Chanavat Uahwatanasakul\u2019 as New CEO, Effective May 1, 2026<\/a><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.thestorythailand.com\/en\/banpu-post-bpp-merger\/\">Banpu targets AI, data centre growth after BPP amalgamation<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Central Group appoints Wallaya Chirathivat as President to reinforce its senior leadership team, leverage AI and multi-industry expertise across 18 countries<\/p>\n","protected":false},"author":8,"featured_media":275015,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[13935],"tags":[32448,38300,43600,49757,49758,11621,11632],"class_list":["post-275012","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-press-release","tag-wallaya-chirathivat","tag-central-group-2","tag-executive-appointment","tag-tos-chirathivat","tag-retail-and-real-estate","tag-business-transformation","tag-central-pattana"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Central Group appoints Wallaya Chirathivat as President to lead &#039;The Next Chapter&#039; - The Story Thailand<\/title>\n<meta name=\"description\" content=\"Central Group appoints Wallaya Chirathivat as President to reinforce its senior leadership team, leverage AI and 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