{"id":462,"date":"2020-05-11T00:24:16","date_gmt":"2020-05-10T17:24:16","guid":{"rendered":"http:\/\/www.thestorythailand.com\/?p=462"},"modified":"2020-05-15T16:25:57","modified_gmt":"2020-05-15T09:25:57","slug":"dtac-callme-vdo-takes-ringing-tones-into-the-short-video-era","status":"publish","type":"post","link":"https:\/\/www.thestorythailand.com\/en\/dtac-callme-vdo-takes-ringing-tones-into-the-short-video-era\/","title":{"rendered":"\u2018dtac callMe VDO\u2019 addresses the short video era"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">With dtac callMe VDO, dtac is the first to launch a service that surprises callers with videos rather a ringing tone. A wide range of videos will be available for customers to choose from, ranging from chart-topping music videos to fun content from local creators. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">After a customer chooses a video, it then plays for callers to that customer\u2019s number, instead of a ringing tone. Debuting with dtac\u2019s Nong Tua d character, the launch marks a rise in short-form video as a means of self-expression and communication. dtac customers able to subscribe from many devices from a wide range of manufacturers.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Lih Ren How, Chief Marketing Office at Total Access Communication Public Company Limited or dtac,<\/strong> said, \u201cWe\u2019re in the age of short video, as seen on Instagram stories and TikTok. It was high time ringing tones finally catch up with this global trend and I\u2019m delighted dtac is the first in Thailand to do this. Moreover, dtac callMe VDO comes at a time when calling one another is a critical way to stay connected to loves ones. We all need little things that can put a smile on our faces these days\u2014which is what Nong Tua d is all about.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">To ensure customers have a wide range of content to choose from, dtac is developing its offer with both internal content production and content partners.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">From dtac comes the debut of the \u2018Nong Tua d\u2019 collection. Customers can register for this service by dialing <em>369<\/em>0001# and receive the Nong Tua d video \u201cLove Love\u201d to begin using the service. It\u2019s free through October 31, 2020.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">dtac CallMe VDO is partnering with top content providers, such as \u0e19\u0e48\u0e32\u0e40\u0e1a\u0e37\u0e48\u0e2d \u0e40\u0e1e\u0e37\u0e48\u0e2d\u0e19\u0e23\u0e31\u0e01 (This is Boring Day), \u0e08\u0e4a\u0e2d\u0e148\u0e23\u0e34\u0e49\u0e27\u0e22\u0e39\u0e19\u0e34\u0e40\u0e27\u0e34\u0e23\u0e4c\u0e2a (Jod 8riew), \u0e1f\u0e2d\u0e23\u0e4c\u0e21\u0e2b\u0e21\u0e32\u0e41\u0e01\u0e48 (Form Dog Old), Jaytherabbit, Shewsheep from Eat All Day Facebook page, Warner Music Thailand partnering with Wayfer Records and DUMB Recording, LOVEiS Entertainment, HolyFox, Solution One, Muzik Move Records, Me Records, Boxx Music, Nadao Music, SPICYDISC, i am, Jaymidi, ILLSLICK, What the Duck and BEC Tero Music and many more.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cIt\u2019s very important for dtac callMe VDO to reflect each customer\u2019s identity. We\u2019re in an age of hyper personalization and that\u2019s why we\u2019re working with such a wide range of content creators. You can even assign different videos to different groups of callers, so your mother or your boss won\u2019t see the same video as your friends,\u201d said <strong>Mr. How.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The service comes at a time when calling and video calling are on the rise. In addition to the rise of short-form video on social media, video conferencing apps have seen triple- and double-digit growth this quarter.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A benefit of dtac callMe VDO is that it is available for many devices from a wide range of manufacturers and does not require callers to install an app.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>With dtac callMe VDO, dtac is the first to launch a service that surprises callers with videos rather a ringing tone. A wide range of videos will be available for customers to choose from, ranging from chart-topping music videos to fun content from local creators. After a customer chooses a video, it then plays for [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":459,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[117,118,120],"tags":[123,124,125],"class_list":["post-462","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-business-en","category-the-story-special","category-life-en","tag-dtac","tag-ringing-tones","tag-dtac-callme-vdo-en"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.0 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>\u2018dtac callMe VDO\u2019 addresses the short video era - The Story Thailand<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.thestorythailand.com\/en\/dtac-callme-vdo-takes-ringing-tones-into-the-short-video-era\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"\u2018dtac callMe VDO\u2019 addresses the short video era - The Story Thailand\" \/>\n<meta property=\"og:description\" content=\"With dtac callMe VDO, dtac is the first to launch a service that surprises callers with videos rather a ringing tone. 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