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Home The Movement OR introduces Disathat Panyarachun as the new CEO

OR introduces Disathat Panyarachun as the new CEO

The new CEO of OR will continue the vision of “Empowering All toward Inclusive Growth”, bolstering current businesses and identifying new opportunities to fulfill “OR’s SDG” goal to thrive alongside the community, economy and the environment on the foundation of “RISE OR” to soar towards stable and sustainable growth.

Disathat Panyarachun, the new Chief Executive Officer of PTT Oil and Retail Business Public Company Limited, or OR, discloses, on the occasion of being appointed as the Chief Executive Officer, that he is ready to continue the vision, “Empowering All toward Inclusive Growth,” while also aiming at fueling OR to soar towards stable and sustainable growth through “RISE OR”. These together reflect the leadership roles necessary for the organization, be they (Result: aiming to create tangible results; Intelligence: making data-based decisions; Synergy: synergizing business inside and outside PTT Group; Entrepreneurship: wearing the entrepreneurship spirit), focusing on clear actions in the following three areas:

  1. Synchronization for Ecosystem or the integration of the energy business and lifestyle to fortify the OR ecosystem through leveraging the advantages of each business to touch the lifestyles of the future, both on physical and online platforms.
  2. Synergy for Impact or the synergy of businesses, both inside and outside of PTT Group, to comprehensively roll out positive impacts for the benefit of all stakeholders, as well as unlocking the door of cooperation to mutual growth.
  3. Sustainability for Future or forming a sustainable future through OR’s unique SDGs to efficiently fulfill the OR 2030 goals, including:
    • S – SMALL Gather opportunities for communities by doing business together while also focusing on the improved quality of life of the locals.
    • D – DIVERSIFIED Offer more products and services on the foundation of OR’s strong potential in being a platform for diverse and wide-ranging business opportunities for common growth.
    • G – GREEN Ensure low-carbon establishments through operating green business, shaping sustainable low-carbon society as well as achieving carbon neutrality by 2030 and Net Zero by 2050.

Additionally, new management mechanism strategies are also woven to steer the organization based on the missions of the following four areas (Seamless Mobility, All Lifestyles, Global Market and OR Innovation):

  1. Ecosystem Design or ecosystem design for the EV business.
  2. Professional Management or internal personnel development together with acquiring outside experts.
  3. Strategic Alliance or engagement of alliances to identify opportunities for business expansion, both domestic and international.
  4. Sustainability Criteria or the People & Planet criteria in conducting business to achieve sustainability.

“Today, OR is well prepared to rise towards stable and sustainable growth, i.e., through its collaboration with inside and outside partners of PTT Group, supporting one another using OR assets and abilities to flourish the business and meet every need of consumers,” added Disathat.

OR Launches “Your Space”, a Multi-Brand Store, Piloting the First Branch at PTT Station Vibhavadi

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