The Tourism Authority of Thailand (TAT) proudly announced that global superstar Lalisa “Lisa” Manobal has accepted the role of “Amazing Thailand Ambassador.” In this influential position, Lisa will represent and promote the image and unique charm of Thailand to a worldwide audience, highlighting its appeal as a premier quality travel destination.
The decision to partner with the globally recognized artist is a significant move for TAT as it aims to reposition the country as a Quality Leisure Destination and reinforce the confidence of travelers in a “Trusted Thailand.”
A Global Voice for Thai Culture
Thapanee Kiatphaibool, TAT Governor, emphasized the strategic importance of the collaboration. “Collaborating with Lisa marks another significant milestone in presenting the charm, diversity, and wonders of Thailand from a fresh perspective—one that will inspire both Thai people and international visitors to discover the magic of Amazing Thailand together,” she said.
Lisa, widely recognized as one of Thailand’s greatest sources of pride due to her globally celebrated achievements, possesses an influential force capable of telling the story of Thailand’s beauty and unique cultural identity to a wider international audience.
The partnership aims to achieve more than just stimulating interest in visiting Thailand. It is intended to reaffirm the enduring value of Thai culture, along with the warmth and renowned hospitality of the Thai people. This collaboration highlights the nation’s readiness to offer travelers meaningful and lasting memories.
TAT encourages all travelers to explore Thailand and invites Thai citizens to embrace their role as gracious hosts, reinforcing a sense of national pride while showcasing the kingdom’s beauty alongside the new Amazing Thailand Ambassador.
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