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Marketing/Branding

‘IKEA Sukhumvit’, SEA’s First IKEA City Store will open on December 1, 2023

IKEA Thailand announces the launch of the 'IKEA Sukhumvit' store, its fourth location in Thailand. Situated on the 3rd floor of the newly opened Emsphere shopping mall

Jim Thompson sets new benchmark in lifestyle with heritage quarter and global vision

Jim Thompson announces the official opening of the Jim Thompson Heritage Quarter. This cultural and retail destination

KBank opens Beijing branch

KASIKORNBANK (CHINA) CO., LTD. (KBank China) has opened a new branch in Beijing – its fifth branch in China

LINE MAN and Spotify serve Up ‘Tune into The Song of Your Stomach’, a sensory marketing campaign

LINE MAN and Spotify, have teamed up for the first time to launch a campaign called ‘Tune into The Song of Your Stomach’.

Global retail giants have full confidence in Siam Paragon and Thailand’s mission to expand its global ecosystem.

Siam Piwat Group, has partnered with seven world-class retail giants and is in talks with Hyundai Department Store

Central Pattana joining hands with Pokémon to launch ‘The Great Celebration 2024’

Central Pattana plc, is joining hands with global brand character ‘Pokémon’ to create ‘The World of Pokémon’

Bumrungrad enhances its Digestive Disease Center

Bumrungrad has enhanced its Digestive Disease Center, enabling its medical team to utilize the latest technology to provide accurate diagnosis and comprehensive treatments.

Thailand, Southeast Asia told to focus on their retail and digital strength

Southeast Asia, and Thailand in particular, should focus on retail and digital industries that they excel globally, says a veteran expert

Central Pattana expands its GO! Hotel brand in four locations in Rayong-Chonburi

Central Pattana Plc., has unveiled its strategy ensuring that GO! Hotel becomes number one in the Premium Budget Hotel segment

CP AXTRA unveils its new business “Hybrid Wholesale”

The first-ever launch of "Hybrid Wholesale" in Thailand, CP AXTRA demonstrates its strengths of Thailand’s leading wholesaler

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